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Panini deal gives Girl Gamer "840,000 reach"

Future's announced a deal with Panini that will see the second issue of it's Girl Gamer magazine included in Bliss and Mizz. Girl Gamer is an extension of the UK Nintendo Official Magazine, the first issue of which saw a print run of 340,000. In UK terms, that's massive.

“The universal appeal and accessibility of Nintendo’s DS and Wii consoles means that more and more teenage girls are playing games,” said Girl Gamer and Official Nintendo Magazine publisher 'Big' Lee Nutter. “Future's partnership with Panini’s Bliss and Mizz magazines gives us fantastic reach into this audience, delivering relevant game content to 840,000 readers of the print and digital e-zine edition of Girl Gamer.”

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Patrick Garratt avatar

Patrick Garratt

Founder & Publisher (Former)

Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.

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