Tag Archives: rupert loman

Eurogamer Expo’s time has come, says Patrick Garratt, thanks to a combination of factors capped off by BioWare’s The Old Republic announcement yesterday.

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Speaking on the morning of the first day of Eurogamer Expo 2011, Eurogamer managing director Rupert Loman hints at future direction’s for Britain’s largest games event.

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Eurogamer Network’s announced this morning its joined forces with Nintendo Life in a deal which will see become the site’s only advertising and business development agent.

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The UK’s biggest videogame event moves from its previous location of Earl’s Court Brompton Hall to inhabit the largest venue in West London. That’s a whole lot of games in one place.

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Eurogamer’s announced it reached 5.2 million unique vistors for its websites during November 2010.

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Eurogamer’s announced a climb in November unique users to 4.5 million across its European network, a rise from 3.7 million in November 2008.

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Eurogamer Network MD Rupert Loman said today that the now-announced Eurogamer Expo would be a “great place” for publisher announcements, saying the event is unique in terms of getting pre-release games in the hands of British fans.

“It’s going to be a similar format to last year – lots and lots of playable games,” he said. “I’m not sure publishers have many announcements to make at that time of year, generally – but if they did, it’d be a great place for them to do it.

“More important for us is to get some games that are playable at the show that have never been played by the public before.”

The expo will take place on two sites this October, firstly in Leeds and then in London. Last year’s show was a South-only affair.

“When we asked people how far they traveled to come to last year’s event the vast majority said less than 100 miles,” Loman added. “It’s a bit of a stretch to travel for more than two hours each way to come to an event for one day.

“As a result there’s millions of gamers in the north of England that don’t have any kind of event like this, so instead of getting them to come to us, we’re going to them.”

The Expo, as it stands, remains unchallenged in the UK, a fact that hasn’t been lost on the exec.

“The reason we started the Expo is because there was nothing like it in the UK – and that’s still the case,” he said. “So in terms of actually playing the biggest games this Christmas, I’m not sure if there’s anywhere else to go.”

VG247 is an EG Expo media partner. Full details here. Buy tickets from the official official site.

Eurogamer has announced that the latest ABC Electronic audit confirms that the site had over 3.7 million unique users in November last year. That’s more than double 2007’s figure for the same month.

“The results are particularly pleasing as both the UK site increased significantly to 2.3 million unique users during the month, and our more established European editions showed impressive numbers too,” Eurogamer MD Rupert Loman said.

“With over 750,000 unique users in Germany, over 250,000 in Portugal and almost 200,000 in France the European network is really doing well.”

He added, “If you were to take into account GamesIndustry.biz as well the business is now reaching well over 4 million unique users per month.”

Full release after the break.

By Mike Bowden

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Eurogamer Network boss Rupert Loman’s just told us that the Eurogamer Expo is now completely sold out. If you don’t already have a ticket for either today or tomorrow, you’re not going to get in.

Thousands of people are queuing for the event, which kicked off an hour ago at the Truman Brewery on London’s Brick Lane.

They weren’t fucking about: all the games listed are on the showfloor. Resident Evil 5, Mirror’s Edge, Gears of War 2, Dawn of War II, Street Fighter IV and tons of others are all playable, but it’s already looking as though queueing’s going to get a bit bonkers later on.

If you’re at the show and you fancy a coffee, Mike and I are in the press room upstairs in the GamesIndustry.biz career fair. I’m the one with the beard and tattoo. Mike’s the one typing up the Resident Evil 5 playtest like it’s serious business.

Photos here. Watch for updates throughout the day.

VG247 caught up with Eurogamer MD Rupert Loman ahead of the first Eurogamer Expo at the Old Truman Brewery on October 28 and 29, and asked him about the inspiration for the event itself, a bit of Eurogamer history and his views on the UK gaming industry as it stands today.

After the break.

By Mike Bowden

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Eurogamer’s launched the latest of its European language sites, Eurogamer Benelux.

The venture’s being headed up by Steven De Leeuw, who has previously worked for Official PlayStation Magazine Benelux, and other previous staffers from Gamer.nl. These include Eurogamer Benelux editors in chief Yarno Ritzen and Michiel de Vries, and contributors Philip Cremers, Erwin Vogelaar, Rutger Luiten and Frans Coehoorn.

“We have very high hopes for Eurogamer Benelux and expect it to be a leading site in the region before long. We’ve partnered with a great team and we all can’t wait to get the new site established,” said Eurogamer MD Rupert Loman.

Press release after the link.

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Eurogamer Network’s just announced the launch of its Portuguese site – Eurogamer.pt, obviously – to be published in conjunction with local publisher LusoPlay.

The company also claimed it reached more than 2.1 million unique users with the Eurogamer brand in April 2008.

There are now local language Eurogamer sites in place in the UK, France, Germany and Portugal.

“[Lusoplay's] expertise in the Portuguese gaming market and community, combined with the Eurogamer brand, reach, technology and infrastructure, mean Eurogamer.pt will quickly become the leading video game content site in Portugal,” said Eurogamer MD Rupert Loman.

Press release after the link.

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Eurogamer Network’s readership reached 1,835,202 unique users in November, according to a new ABCe audit. For the same month, the property turned over 14,763,018 page impressions. The figures include Eurogamer.net, Eurogamer.de and Eurogamer.fr. The unique user figure has risen by over 500,000 users, up from 1,317,522 for the same period last year.

The numbers put Eurogamer well ahead of last figures released by Future-published rival CVG, which last year claimed 1,560,247 unique users and 11,472,341 page impressions for May, again, from an ABCe audit. The figure, however, was for “The CVG Network”, which includes over ten sites.

“We’re very pleased to have added over half a million monthly unique users this year,” said EG MD, Rupert Loman. “It is proof that our European strategy is starting to pay off and underlines the effort our entire team has put in to the site.”

In addition, Loman confirmed the addition of respected UK journalist Oli Welsh to the team as MMO editor, a newly formed position.