Tag Archives: playstation blog

Sony’s developer relations manager has said that self-publishers should start marketing games early on, even before the game is finished.

Speaking with GI.biz during GDC, Chris Eden admitted that the first self-published titles for PSN had little to no marketing and suffered as a result.

“One thing we’ve learnt with the first batch of self-published titles is that marketing has often been overlooked,” said Eden.

“Too many developers have got into the mentality of, ‘We’ll finish the game, and then we’ll start the marketing.’ That is way too late.

“You really need to start your marketing efforts at the minimum of two months out from release.

Using the PlayStation Blog as an example, Eden said that it has become “wildly popular,” accumulating over 1.3 million page views per week with 40,000 users subscribed to its RSS feeds.

“Consumers love being able to interact with developers,” he said.

Hit the link for more.

The SCEA PS Blog mixer at GDC next week features tons of games, demos and whatnot. The list of developers attending was confirmed today. It’s pretty damn cool.

Tuesday – March 24

• Sucker Punch will be on hand to to demo inFamous

Wednesday – March 25

• Titan Studios will be demoing Fat Princess
• Insomniac will provide a case study for Resistance 2′s co-op and multiplayer
• Jack Buser will be talking Home
• Media Molecule will be there all day discussing LittleBigPlanet and the rise of user generated content.

Thursday – March 26

• Q-Games’ Dylan Cuthbert will demo PixelJunk and give the audience hand time with it.

It’s gonna be fun. We’ll have dictaphones at the ready.

The US PS Blog brings word that this week’s free LittleBigPlanet content update will include a Sackboy with a television hat and Locoroco costumes.

There’s picture of the new stuff through there. You’re going to get free gubbins for LBP every week, which is pleasant.

The US PS Blog’s back with its new look, and, as you can see, it’s not tremendously different to the previous one.

The idea of the new design’s to keep as much content above the fold as possible. A noble endeavour.

“In addition to being more attractive, we feel that readers will find more of the PlayStation information you’re looking for with less of that tedious ‘looking,’” said SCEA media chap Jeff Rubenstein.

Here’s to less looking, Jeff.

Dylan Jobe has announced on the PlayStation Blog that a new update for Warhawk will be released on July 16, containing two new free gameplay modes called Collection and Hero.

Hero “is a team-based game mode in which one member of each team is randomly selected to be their team’s Epic Hero. Players score points for their team by killing the enemy Hero or by killing enemies while they’re the Hero. The team that reaches the score limit first (or has the most points when time runs out) wins the game.”

Collection “is like multi-flag CTF. There are 4 energy cores scattered around the map, generally positioned in the centre or between the two team’s main bases. Each team has a Reactor where Energy Cores are taken to score points.”

Loads more through the link.

By Mike Bowden

Says so here. “Some of the more notable” stuff being released this week is “The Best of The Who Rock Band Edition, Super Stardust HD Team Mode Add-on and Elefunk an upcoming PlayStation Network downloadable puzzle game,” says the PSBlog.

No news if Europe will see any of this, naturally.

By Mike Bowden

Replying to users on the US PS blog, SCEA’s Jeff Rubenstein has said that so far, all the complaints the firm has received regarding the now-pulled Firmware 2.40 update have been regarding installation.

“We’ve received no reports of hardware issues following a successful install,” he said.

Sony took the drastic step of removing 2.40 from its servers last night after an unhealthy number of complaints of “bricking” occurred throughout yesterday afternoon and evening.

Social media manager for SCEA, Jeff Rubenstein has confirmed that at around midnight Pacific time – 8 a.m. BST – the Playstation Blog will be showing a video of the new PS3 XMB features in action.

“Planning 2 videos, 5 or so mins each. One for XMB features and one for Trophies,” replied Rubenstein to this Playstation Blog entry.

“None of the previous videos has been a short as 90 seconds, just as long as it takes to show off the features and not make you sit through a lot of fluff.”

See you in the morning then.

By Mike Bowden

The US Playstation blog triumphantly announces the return of The Playstation Experience and The Playstation Patrol, this time sporting a pre-release version of Little Big Planet.

Other stuff’s included, like an interactive Rock Band stage. But let’s be honest, you get to play Little Big Planet early.

We’re not jealous at all.

Click for more details.

By Mike Bowden

Jeff Rubenstein, social media manager for SCEA, has moved to allays concern that America is the only region with a “proper” PlayStation blog.

“We know that there are a lot of readers coming here from beyond North America (notably the UK, Oz, Germany, and more). We’re in the process of working out how to make sure your needs are addressed,” he said. “We hear what you’re saying.”

Good news. A proper European blog would be awesome, so we’re happy. Potentially.

Thanks, PS3F.