Parks Associates

US gamer numbers have doubled since 2008

According to a new Parks report, the amount of Americans playing games for at least one hour per month has risen to 135 million from 56 million in 2008.

Parks Associates headlines

  • Report: Mobile games contribute to doubling of gamers from 'older demographics'

    A report by market intelligence firm Parks Associates has said a huge rise in mobile gaming has taken place since 2007.

  • Report: Subscription gaming declining, micro-transactions climbing

    According to a report by research firm Parks Associates, subscription models for online games are on the wane.

  • Casual sector to top $1bn by 2013

    Research firm Parks Associates has predicted that casual games will be worth $1 billion PA by 2013. Parks boss Stuart Sikes said that “a persistent identity and integration with social network sites” will allow casual game companies to maintain their core audience and broden their appeal. “As companies try to capture subscriber dollars, these offerings […]

  • Online revenue to reach $8 billion by 2013, researchers say

    A new Parks Associates report has predicted that online revenue will reach $8 billion by the year 2013, reports Gama. “Parks Associates’ research shows that Sony, Microsoft and Nintendo stand to reap big gains thanks to revenue streams from digital distribution, downloadable games and content, and multiplayer gaming services,” says the piece. Michael Cai, Parks […]