Tag Archives: mcv

Intent Media, which publishes MCV and Develop, has been acquired by North American publishing group NewBay Media.

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Following MCV revealing it’s “Gone” cover in relation to GAME’s current financial woes, Ian Shepherd, CEO of the retailer, has retweeted a modified version of the mag’s design saying it’s “the cover MCV should have done.” It was confirmed today that both Microsoft and Activision have pulled support for the store.

MCV’s Chris Dring just posted a shot of the UK trade mag’s latest cover on Twitter, in response to the apparently imminent collapse of retailer GAME. Latest news is that both Activision and Microsoft have pulled support from the store. While US retailer Walmart and Comet owner OpCapita are reportedly interested in moving in for the firm, the situation now looks dire.

Dinsey and co at Intent have just gone live with a new look for trade site MCV. The new site, as well as the redesign, features a new comment system and the introduction of MCV Pacific, a brand new service dedicated to those in Australia and New Zealand and more. The site’s basically 404′ing right now, but otherwise, congrats to all the lot at MCV and Intent.

It’s just been confirmed to VG247 that MCV Online editor Tim Ingham is to head up CVG.

The CVG editor job became vacant recently after long-term word-boss Gavin Ogden decided to move out to New Zealand.

The job’s been advertised internally at Future and has seen many applicants. Looks as though outside was the way to go.

Congrats, Tim. Good show.

Now. Who’s going to get the MCV job?

Intent’s done another music video involving members of the UK trade to celebrate the MCV Awards. Be warned: this is not for the faint of heart.

Really.

The UK Advertising Standards Authority has dismissed complaints made against a government ad campaign which promotes exercise by showing a child holding a gaming controller.

But Tiga and MCV lodged complaints against the Change4Life image, which they claimed suggested the government was linking early death to playing videogames.

“Whilst the ASA Council understood the concerns of Tiga and those complainants who worked in the videogames industry, it noted that the ad did not claim that playing computer or console games alone would lead to illness or premature death,” wrote the agency.

“The Council considered that most readers would understand that the ad was discouraging a sedentary lifestyle and used the example of playing a console game as an illustration of the type of behaviour which might lead to long-term health problems if no exercise were taken alongside more sedentary activities.

“The Council considered it unlikely that most readers would infer from the ad that playing videogames was the sole contributory factor in the development of the health problems mentioned in the ad.”

More on GI.

An MCV rumour that GameStop is looking at buying dying UK retailer Woolworths is incorrect, the US chain has said in a statement.

“Claims originating from games industry publication MCV hold no merit and are completely inaccurate,” the company said.

MCV did not comment on GameStop’s release.

The site’s original piece cited an anonymous source who said, “[U.K. retailer] GAME frustrated GameStop when it bought GameStation. Bosses at GameStop had pretty much given up on launching a U.K. assault – but now, thanks to Woolies, that door is open again. They’re up against other bidders, but they’ll fight tooth and nail.”

More on Edge.

MCV’s posted stats for its site, saying its Google Analytics stats showed 210,000 unique users for September, up from 22,000 in the previous month.

“MCVUK.com continues to go from strength to strength, keeping the global games business informed of daily events, as well as the exclusives garnered by MCV’s own news desk,” said managing editor Lisa Foster.

More through the link.

Intent’s announced that MCV will be a full Games Convention media partner this year.

MCV will do the event’s show daily mag, according to the company, and will also sponsor the GC Business Center and Marketplace areas.

“This is the closest MCV has worked with GC – Games Convention. It is a powerful partnership, which has focused on bringing the wider European trade together under one roof for a few days in August, networking and doing real business,” said MCV publisher Stuart Dinsey.

Press release after the link.

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More from the MCV Sam Houser interview. Apparently the high-ups want Rockstar dead. Life’s not really like a film, Sam. you’re not going to find a horse’s head in your bed.

Houser’s biggest challenge has been “surviving in an environment in which powerful people want to put you out of business for their own political or economic capital,” he told the UK trade paper.

No wonder GTA ended up the way it did. Do you see a knife in every shadow, Sam? We bet you do.

MCV’s published an interview with Nintendo president Satoru Iwata in three rather small parts (one, two, three) in which the diminutive overlord talks about mergers and acquisitions, Wii stocking and an awful lot more.

Must-read, to be honest.

This Reuters report, quoting a source, has said that this story rumouring a £23 per share offer from Viacom to Take-Two is incorrect.

“Media conglomerate Viacom Inc is not in talks to buy video game maker Take-Two Interactive Software Inc, a source familiar with the matter said on Thursday, disputing reports of an offer.”

The piece continued, “Reports on the Web and a video games trade publication Web site said Viacom had offered $1.5 billion for the maker of the popular ‘Grand Theft Auto’ games franchise, citing unnamed sources. Shares of Take-Two rose as much as 12 percent on Thursday on the rumor.”

Viacom has refused to comment on the situation.

“This is very unlikely,” Pacific Crest Securities analyst Evan Wilson said of the speculation. “Video games are a hot space and media companies are interested in participating in the growth, but for Viacom, they are pursuing a completely separate strategy.”

“I don’t think any of those media companies has the appetite to get into a new business,” added super-analyst Michael Pachter.