Tag Archives: Lars Buttler

Trion Worlds boss Lars Buttler has been named a finalist in the Ernst & Young Entrepreneur of the Year 2012 program in Northern California. The award is given to entrepreneurs who promote innovation and financial performance. Amazon’s Jeff Bezos, Dell’s Michael Dell, Larry Page and Sergey Brin of Google, and Best Buy’s Richard Schulze are previous honorees. Winner’s will be announced during an event at the Fairmont San Francisco on June 2. GI has more on this.

Lars Buttler, formerly the VP of for global online at EA and currently the CEO and co-founder of Trion World Network, has called out Activision boss Bobby Kotick on his assertion this week that it’d take a billion dollars to compete with WoW.

“Nice try Mr. Kotick. We understand that Activision has to defend its merger and scare competition – but I have to call his bluff,” Buttler said. We couldn’t be more impressed with what Blizzard has started but WoW is just the beginning; it’s pretty wild to suggest that there’s only one team that could ever realize the potential of the connected era – and that there’s no one out there that can deliver, no matter what the investment.”

Words of Warcraft. We kill ourselves. Really.