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David Gosen

Microsoft’s European VP of strategic marketing resigns

Microsoft’s VP of strategic marketing, David Gosen, has resigned from the company.

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David Gosen headlines

  • 360 marketing boss - We need to "de-seasonalise" games releases

    European 360 marketing boss David Gosen has told MCV that games releases need to be spread out of the Christmas season. In case you didn’t know, obviously. “Of course Christmas is still the key selling period, but we need to look at de-seasonalising,” said the exec. “We launched GTA IV at this time last year, […]

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  • Halo 3, Mass Effect, PGR4 added to 360 Classics

    Microsoft said this morning that Halo 3, Mass Effect and Project Gotham Racing 4 will all be £20 in Europe’s Classics range as of this Friday. Cheap. The company also reiterated that Xbox 360 has now sold more than 8 million consoles in Europe. Marketing head David Gosen said the machine had “sailed past” the […]

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  • Xbox 360 passes 7 million sales in Europe, in "fantastic place" against PS3

    According to this MCV piece, Xbox 360 has passed the 7 million sales mark in Europe. The machine has sold 2 million European units since June, thanks, said Microsoft, to the price cut and blanket marketing. “We’re in a position now where we’ve sold over seven million consoles in EMEA, which puts us in a […]

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  • Gosen: 60% of Wii Fit buyers played it once

    Speaking to Develop in London yesterday, Xbox Europe marketing boss David Gosen said that Microsoft research shows that the majority of those who took the plunge with Wii Fit only played it once. “What Nintendo have done with the Wii is truly fantastic – there is no question about it. But I think sometimes there […]

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  • Gosen: "We WILL outsell the PlayStation 3"

    European Xbox marketing boss David Gosen, in a presentation at Chelsea football club today reaffirmed the company’s intention to beat PS3 this generation in terms of sales. The last slide in his talk said: “We WILL outsell the PlayStation 3″. “We’re going to invest in this region to ensure we win,” he told attendees. There’s […]

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  • Reeves: Microsoft's Gosen is incorrect over European console figures

    Speaking to Eurogamer at E3 last week, SCEE head David Reeves said that his announcement at London’s PlayStation Day in May that PS3 had overtaken 360 in Europe was correct. Microsoft’s David Gosen rubbished the figures after the event: the company was wrong, said the Sony exec. “I think we’ve only made one – I […]

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  • Gosen: Don't hold your breath over PlayStation Home

    Speaking to GI after the Microsoft E3 press conference last night, exec David Gosen has fobbed off PS3′s Home by saying its impact may have been overstated. “I think what Sony does with Home is up to them, and my advice is that we shouldn’t hold our breath, because that could be quite a dangerous […]

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  • Gosen: Microsoft getting "aggressive" in Europe

    Over on MCV, Microsoft marketing chap David Gosen has said aggressive investment in the European market will ensure 360 comes out on top this generation. “We have some very aggressive plans in terms of investing in this market to be successful,” he said. “We are in Europe to win. We’re not here to come second […]

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  • Gosen: Microsoft’s E3 will be "game changing"

    David Gosen, formally MD of Nintendo UK and now marketing boss at Xbox Europe, reckons Xbox 360′s E3′s going to change the rules. Level the playing field. Break the mould. “We’re always working on new things, and you’ll continue to hear lots from us that we believe will be game-changing,” he told MCV, also saying […]

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  • Gosen joins Microsoft as marketing head

    Former Nintendo Europe MD David Gosen has joined Microsoft as “VP, Strategic Marketing, Interactive Entertainment Business EMEA”. Most recently, Gosen headed up mobile firm I-Play. “I’m very excited to be part of Microsoft IEB at this key stage in the gaming industry,” he said. “Xbox 360 is now a mass-market gaming console, and with the […]

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