Tag Archives: David Dennis

All those rumors of the next Xbox being revealed at E3 2012?  Microsoft PR says they’re just that.

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Xbox senior product manager David Dennis has said a series of carefully planned updates continues to add value to both Kinect and Xbox 360.

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Microsoft’s David Dennis has said the company is waiting to see how the 3D trend plays out before committing.

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Microsoft has said it expects to see the games line-up for Kinect to “triple” this year.

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Xbox 360 PR boss in the US, David Dennis, has confirmed the 360 version of Hulu Plus is aiming for a spring release.

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Xbox 360 group PR manager David Dennis told Edge yesterday that despite Sony’s claims that Microsoft is “peddling add-ons“, you only need to look at the figures to see who has the right strategy.

“The strategy of having a console that is $200 more expensive that has features that people don’t potentially need or want but have to pay for – looking at [Sony's] sales numbers – I’d say it’s probably not the winning strategy at this point, especially given the current economic situation,” said Dennis in the wake of Microsoft announcing the biggest month in 360 history.

“Our strategy from the beginning was to have multiple SKUs with a very flexible offering so the customer can choose the experience that they want.

“If you don’t need a hard drive, you’re not forced to have one. If you don’t need Wi-Fi, you’re not forced to pay for one,” he added.

NPD results for December show that Xbox 360 is currently outselling PS3 by a ratio of 2:1.

By Mike Bowden

According to this Bloomberg article, Signal Hill analyst Todd Greenwald reckons PS3 is now worth buying over a 360.

“For the first time since the console launched, I really think there’s more reason to buy a PS3 than the 360,” he said, unfortunately failing to quantify why.

“This race is far from over and we are confident that we have a winning strategy,” retorted Microsoft spokesman David Dennis said in an e-mailed statement.

More through the link, including news background of Microsoft and Sony’s lead in to E3.

By Mike Bowden