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Cammie Dunaway

Dunaway to leave Nintendo of America on October 1

Nintendo of America marketing boss Cammie Dunaway will leave the games industry on October 1, the company’s announced.

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Cammie Dunaway headlines

  • Nintendo: Wii hits 30 million sales milestone in US

    Nintendo has announced Wii has sold 30 million units in the US alone.

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  • Wii Vitality Sensor to be shown at "other venues", says Dunaway

    Those wondering why Nintendo’s Wii Vitality Sensor was absent from E3 should instead look froward to seeing it at a different event.

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  • NOA's Cammie Dunaway not expecting a YoY increase in Wii sales

    NOA’s Cammie Dunaway has said that Wii’s 2009 performance will be a tough one to beat in 2010, seeing as the console is in it’s fifth year on the US market, the company does not expect to match or beat those strong numbers.

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  • Dunaway hits around about Zelda, can't confirm The Last Story release

    NOA’s Cammie Dunaway has said that the company is going to have a “good back half of the year” in terms of game releases, and this possibly includes the new Zelda game.

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  • No Wii successor "any time soon," says Dunaway

    Cammie Dunaway, Nintendo of America’s marketing head, has told Gamespot that a Wii follow-on will be “ready when the time is right,” but you shouldn’t be holding your breath just yet.

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  • Nintendo: Rockstar should continue to market Chinatown Wars

    Nintendo of America marketing boss Cammie Dunaway has told MTV that Rockstar should continue to push GTA: Chinatown Wars in an effort to get the game in front of “new consumers”. “We do think that it’ll have a long tail, and we’ve seen that with a lot of titles across all genres on the DS […]

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  • [Update] Super Mario Bros Wii gets release window, coming this holiday

    Cammie Dunaway has just announced that New Super Mario Bros. Wii is coming this holiday 2009. It was all over before you knew it: Cammie came on stage, dropped the Super Mario Bros. Wii bomb, then fired off another salvo announcing that it’s out this year. Incredible. The press conference is on-going. [UPDATE] Full press […]

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  • New Super Mario Bros. Wii announced

    Cammie Dunaway has just announced New Super Mario Bros. Wii at Nintendo’s E3 press conference in LA. It’s in 2D and being honest, it looked awesome. Better still, it’s out later this year.

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  • Reggie, Iwata and Dunaway confirmed for Nintendo E3 conference

    Nintendo just confirmed its E3 press conference exec line-up. From the release: – Mr. Satoru Iwata, Nintendo Co., Ltd., global president – Mr. Reggie Fils-Aime, Nintendo of America president and chief operating officer – Ms. Cammie Dunaway, Nintendo of America executive vice president of Sales & Marketing No Miyamoto? The event takes place in LA […]

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  • April NPD: Nintendo hardware responsible for 56% of US sales

    Nintendo stuck to huge DS sales as the focus of its post-NPD release last night, saying Nintendo hardware yet again accounted for the majority of US figures. “Nintendo systems and software represented 56 per cent of the industry total shares in April, indicating continued strong consumer preference for quality and value,” said NoA marketing boss […]

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  • Nintendo at E3: Cammie Dunaway confirmed for the big stage

    E3 needs more smiles. Luckily, then, Nintendo of America marketing lady Cammie Dunaway – by far the greatest smiler in games – has confirmed she’s going to be up on stage in the company’s press conference. Doing some smiling. “I’m going to be up on stage presenting, something that your fans ought to love,” the […]

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  • Nintendo strikes deal to put Wii Music in US schools

    Nintendo has announced that thanks to what it calls “newly formed collaborations with select schools and educators,” its Wii console together with Wii Music will be part of the curriculum in some schools in America. “The goal of Wii Music is to inspire people of all ages to enjoy music,” said NoA executive VP, Cammie […]

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  • US Club Nintendo rewards "weighted more toward physical goods"

    The American Club Nintendo is going to be designed to allow fans to get actual, real things in the post, NoA’s Cammie Dunaway told MTV this week. “It’s weighted more toward physical goods: more like the Japanese program than the European which is pretty much digital,” she said. The US version of Nintendo’s reward scheme […]

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  • October NPD: Wii Music to be "evergreen title," says Dunaway

    While NPD figures showed today that Wii Music had an 81k sell through in America in October – just a tenth of Wii Fit in its launch month – Nintendo’s Cammie Dunaway said the company wasn’t worried and predicted that the game would be a Wii “an evergreen title”. “You’ll see in [the NPD sales] […]

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  • October NPD - Nintendo statement focuses on hardware sales

    Nintendo focused on the fact its hardware platforms dominated American October sales in its post-NPS statement yesterday, saying a stunning performance last month extends “their leads as the best-selling hardware of this generation.” Combined sales of 1.3 million units across Wii and DS bring lifetime US figures for Wii to more than 13.35 million and […]

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  • DSi software is region-locked, Nintendo confirms

    CVG’s just published a Nintendo statement apparently confirming that DSi software will be region-locked. “DSi software (software that is only compatible with DSi) is region-locked, eg: European DSi software can only be played on European DSi consoles,” said a rep. “Nintendo DS software however is region free so you can play any DS software on […]

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  • DS and DSi will "coexist" in the US, says Dunaway

    Nintendo of America marketing boss Cammie Dunaway has told Wired that DSi and DS Lite are likely to form a two-tiered strategy in the US, with the two machines sitting side-by-side for “some period of time.” “We think that there’s huge untapped potential for the DS Lite,” said the exec. “Because when you’ve got only […]

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  • August NPD: Nintendo praises double hardware win, Wii nearly hits 12 million

    Nintendo focused on yet another hardware win in its post-NPD press release last night, saying that Wii’s 448,000 sales in the US last month had brought the machine’s American install base close to 12 million. DS’s 514,000 sales made it the most popular Stateside games machine in August. Five Nintendo format games had been in […]

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  • Dunaway: E3 performance a disappointment

    Speaking with VGChartz, NoA marketing boss Cammie Dunaway told how the company was “disappointed with our performance at E3″ and how she wished Nintendo had announced Pikmin 3 on stage. “I would say the message is we were disappointed with our performance at E3,” said Dunaway. “There were titles like Wario which we think will […]

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