Tag Archives: Brick Force

Wed, Dec 19, 2012 | 13:24 GMT

Zynga’s ‘abnormal’ valuation caused unrealistic F2P expectations, says Infernum founder

Untitled

Zynga was evaluated rather highly at the start of 2012, painting a picture of free-to-play browser and mobile developers as unstoppable money-making forces. The reality is far from that image, Infernum founder Andreas Weidenhaupt has argued in a new interview. Weidenhaupt has cautioned that such lofty expectations place immeasurable pressure on F2P developers, and has subsequently called for a reality check.

More »