I had the book recommended to me a while back, and while I did enjoy it, I found it fairly disappointingly simplistic and poorly written. If you have any kind of geekery or pop-culture interest (while very gamer-oriented, it's just as much about movies, TV and music) then that will make it enjoyable enough to carry you through it, as it did with me. It ticks all the right fan-service boxes, and you'll read it with a knowing smile on your face. But once you get past that, the actual quality of writing and storytelling is average at best, and downright clumsy at worst.
Is bouncing from geeky reference to geeky reference enough to carry a book? Well, yes, as it happens, it is, but that is the only trick this author has he plays it time and time again, relying on it entirely to the point that you end up constantly waiting for the next one while wading through a bunch of otherwise uninspired mulch. It's not a bad book by any means, but it could have been so much better if as much effort had been put into the art of storytelling as it had been in the undeniably impressive level of research into geekery.