Is this Xbox One game worth peanuts? One retailer seems to think so

Thursday, 19th June 2014 10:51 GMT By Dave Cook

EA Sports UFC came out this week, and we’ve collected all of the review scores here. American retail chain Target has started selling the game with a really odd incentive.

Target is offering two cans of Planters Peanuts with each purchase of EA Sports UFC as part of its weekly deals incentive.

Reddit user Giantxbones posted an image of the deal in what appears to be Target’s catalogue. It’s believed the photo may have originated from SlickDeals however.



Are you nuts enough to lay down cash for this UFC deal? Let us know below.

Via Kotaku.



  1. TheWulf

    I think I almost grasp the idea behind this. They’re thinking of sports gamers as sitting on a couch, yelling at the screen, whilst shovelling junk into their mouths. Going by personal experiences, that’s not too far from the truth! Though wouldn’t jerky or beer have made a better accoutrement? Peanuts seems like an… odd choice.

    I mean, a sports game or a modern military shooter with a six pack of beer? That makes perfect sense, it’s a logical incentive for the target audience. I guess that they believe that peanuts are a valued enough snack food to that group to make that deal more appealing? I suppose I just don’t see it as being the smartest combination.

    Of course, it might have gone more like this…

    We have an excess of peanuts, no one’s buying them, what do we do with them?
    Bundle them with something, as a deal.
    With that?
    Well, people who like to sit in front of a TV like stuffing their face, so…
    Hmmm. Oh, this isn’t selling too well. Hey, sports game?
    Yeah. Sports game.

    Still, if they had the choice, beer would have made much more sense for those people. :P

    #1 6 months ago
  2. Digital Bamboo

    In Canada, people usually go to a sports bar to watch major UFC matches, and the only free food sitting around is peanuts. So, I guess it makes sense, sort of.

    I’ve never been one to eat & play at the same time myself, I’m not getting my controller all oily and shit.

    #2 6 months ago
  3. bradk825

    Herb Dean is nuts lately, maybe it’s kind of about that?

    #3 6 months ago
  4. Doppleganger

    Wow the free peanuts are for both xbone and ps4 game purchase. Learn to read the flyer or stop the xbox one bashing already.

    #4 6 months ago
  5. salarta

    They should include bubble blowers, or maybe lamps.

    #5 6 months ago
  6. fearmonkey

    They are saying that guys that like UFC love nuts….

    #6 6 months ago

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