Oculus distances itself from the Immersive Tech Alliance

Wednesday, 19th March 2014 00:43 GMT By Mike Irving

The Immersive Technology Alliance was officially launched at GDC today, but the most famous VR manufacturer, Oculus, has distanced itself from the group.

Formerly known as the Stereoscopic 3D Gaming Association, the ITA initially listed Oculus among its members during last week’s announcement.

An Oculus spokesperson has since told CVG that this isn’t the case. “We were a part of the original alliance but we were never a part of the new alliance,” they said.

ITA directors have said that there will be a place for Oculus within the organisation “when they are ready.”



  1. salarta

    … “When they are ready?” That sounds nefarious, like being a part of the group requires being business-obsessed at the expense of quality in other ways. That isn’t a whole lot to go on, though, so I’m kinda jumping to conclusions there.

    #1 9 months ago
  2. Hyperx64

    Geez, these companies start trying to put their fingers in the pie pretty early. I bet if a company started selling toilet-seat-hats and they became the talk of the internet, they’d be asking you to join the Toilet-Seat-Hat Association…

    #2 9 months ago
  3. TheWulf


    Eh. You weren’t the only one to get that vibe.

    #3 9 months ago

Comments are now closed on this article.