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Animin AR pets to debut at London Toy Fair

Animin is a digital pet for smartphone and tablets which uses AR technology to interact with the real world. Created by Figure Games, Animin will make its public debut at the Toy Fair at Olympia in London on January 21. It sounds a little like Invizimals, but the developer has plans to evolve the tech into an online RPG with various social features, and hopes thereby to disrupt the toy industry. Hit the break for an explanatory video.

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Brenna Hillier avatar

Brenna Hillier

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Based in Australia and having come from a lengthy career in the Aussie games media, Brenna worked as VG247's remote Deputy Editor for several years, covering news and events from the other side of the planet to the rest of the team. After leaving VG247, Brenna retired from games media and crossed over to development, working as a writer on several video games.

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