PS4 UK & European launch events detailed, consoles available without pre-orders

Thursday, 28th November 2013 09:08 GMT By Dave Cook

PlayStation 4 will launch in the UK, Europe and Latin America this Friday, November 29. Sony has outlined its official launch event plans.

It follows Pat’s PS4 console impressions, after spending all of last week with it.

We’ve received a press release regarding the UK event, which will be held at the PS4 Lounge on Thursday, November 28 in Covent Garden, London. Gamers will be able to buy a console on a first-come, first-served basis without pre-order from the show at midnight. Tinie Tempah’s also performing live.

The press release advises interested parties to queue up from Thursday morning. That’ll be for the queue photo opps then.

In a statement, MD and VP of Sony Computer Entertainment UK & Ireland Fergal Gara, said, “Day one PS4 pre-orders sold out in record time and this could be the last chance for anyone who wants to get their hands on a console before Christmas.

“We really wanted to offer some way for people to buy on launch day, and this is a fantastic opportunity for anyone that hasn’t already pre-ordered to get their hands on a PS4 on day one. The excitement in the run up to our UK launch has been phenomenal, and we want to thank gamers for their support by giving them the chance to take a PS4 home at the earliest opportunity.”

The PS4 Lounge will be found at 17 Bedford Street, Covent Garden. Gamers queuing up will be given food and drink so they don’t keel over while waiting.

Also, wider European events were listed on PS Blog EU today, here’s the exhaustive list:

Berlin, Germany
Where: Sony Center Berlin, Potsdamer Platz, Kemperplatz 1
When: 28th November, from 5pm

Copenhagen, Denmark
Where: All Gamestop stores in Denmark, plus five selected stores with special support from PlayStation: Næstved, Cph Fisketorvet, Lyngby, Ålborg Storcenter, Bruuns Galleri.
When: 28th November, from 9.00pm

Dublin, Ireland
Where: PS4 Rooms, 10 St Stephen Green, Dublin 2
When: Open now until 8th December

Gdansk, Poland
Where: Galeria Baltycka Shopping Center
When: Open now, until close on 28th November

Helsinki, Finland
Where: Tennispalatsi
When: 29th November – 30th December

London, UK
Where: 17 Bedford Street, Covent Garden, WC2E 9HP
When: 28th November, from 7.00pm

Katowice, Poland
Where: Silesia City Center
When: Open now, until close on 28th November

Madrid, Spain
Where: Sony Computer Entertainment España, Calle Pedro Valdivia, 10, 28006
When: 28th November, from 3.30pm

Moscow, Russia
Where: M.Video, Trubnaya square, 2, Neglinnaya mall
When: 28th November, from 10.00pm

Oslo, Norway
Where: GameStop Generius Storgata 32 1472
When: 28th November

Paris, France
Where: Sony Store Paris, 39 avenue George V, 75008 Paris
When: 29th November, from 11.00am

Poznan, Poland
Where: Stary Browar
When: Open now, until close on 28th November

Rome, Italy
Where: Castel Sant’Angelo
When: 28th November, from 8.30pm

Stockholm, Sweden
Where: Webhallen Store, Sveavägen 39
When: 28th November, from 10.00pm

St Petersburg, Russia
Where: M.Video, Balkanskaya square 5, Gallery mall
When: 28th November, from 10.00pm

Warsaw, Poland
Where: Arkadia Shopping Center
When: Open now, until close on 28th November



  1. hives

    4 events in Poland, well that means something, we’re not that bad market… dear Microsoft…

    #1 1 year ago
  2. Animeboy413

    @1, Lol

    #2 1 year ago
  3. Animeboy413

    I Love David Cook now I want to live in italy

    #3 1 year ago
  4. Tr0n

    Still nothing in Slovenia. Thanks for making us second class citizens Sony.

    #4 1 year ago
  5. tezzer1985

    Sony where very smart to release this way, I’m just pissed I have to wait till the 29th, while my cousin has been playing since the 15th over in the states

    #5 1 year ago
  6. GK

    no time in Oslo.interesting when its opens,different countries,different time,in Sweden open 22h,hmmm :)

    #6 1 year ago
  7. Hvitdverg

    I’m so glad my Store in Oslo isn’t having a midnight release.

    #7 1 year ago
  8. GK

    and why it is good thing?

    #8 1 year ago
  9. game_on

    “PlayStation 4 will launch in the UK, Europe and Latin America this Friday”
    UK is not an European country anymore?

    #9 1 year ago
  10. fengato

    “PlayStation 4 will launch in the UK, Europe and Latin America this Friday, November 29.”

    Don’t forget Oz and NZ. We’re just a handful of hours off getting ours. Friday is on the way…

    #10 1 year ago
  11. mistermogul

    @11 – How could we forget you guys in Oz? That’s where the yellow brick road is right?! ;)

    #11 1 year ago
  12. WaspHUN

    @9: According to most brits… no they are not Europeans. Except when they need financial and/or political aid.

    Joke aside. I have no idea why they’re treated that way.

    #12 1 year ago
  13. mistermogul

    @13 – I take it you are speaking as someone who is not in fact from the UK?

    #13 1 year ago
  14. KineticCalvaria

    We aren’t part of mainland europe, therefore don’t consider ourselves european.

    @13, try the other way round mate :-).

    #14 1 year ago
  15. fengato

    @12 There’s no place like home….

    #15 1 year ago
  16. El_MUERkO

    At the PS3 launch people got free TV’s so if you’re thinking about going to a launch then go, you may come home with more than just a console.

    #16 1 year ago

Comments are now closed on this article.