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Wii U lifetime global sales forecast lowered to 25 million by market analysis firm

Thursday, 21st November 2013 21:35 GMT By Stephany Nunneley

DFC Intelligence, which provides worldwide market forecasts for the videogame industry, has lowered its Wii U lifetime global sales forecast to 25 million.

Speaking with GI International ahead of its forecast report which releases on December 3, analyst David Cole believes Wii U’s total sales at the end of its liftetime will only be a quarter of Wii’s over 100 million units.

“We are once again lowering our outlook for the Wii U,” he said. “Right now it is looking to do about what the GameCube (22 million) did during its lifespan which is mainly be another system for Nintendo first party product.

“I think Nintendo is carving out a different audience. I think that being said it is the right strategy. The audience they are going after is not the ones that Sony and Microsoft are going after. Right now they need to go after Nintendo fans first. They should have done that last year but better late than never. It is the right approach, but really, Nintendo now is just trying to do as well as the GameCube so they have a base to sell first party software.”

Billy Pidgeon, and independent analyst, agreed and felt Nintendo launching three titles at once on November 22 – The Legend of Zelda: A Link Between Worlds, Super Mario 3D Land and Mario Party Island Tour – was a “smart move” despite the release of Xbox One hitting retail on the same day.

“Yes, Xbox One also launches on November 22nd, but major game retail events can energize consumers to buy more games and hardware,” said Pidgeon. “There’s an audience waiting for these Nintendo titles, and Mario and Zelda have system-selling potential.

“It’s a good move to get these games out before the holiday season kicks in on Black Friday, a tactic that Sony and Microsoft are employing for their eight generation console launches. Wii U hardware sales need a boost, and Super Mario 3D World will help. Mario Kart and Super Smash Bros. releases in 2014 will also help, as will more value added bundles and hardware price cuts.”

Xbox One launches tomorrow and PS4 launches in Europe on November 29.

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11 Comments

  1. gomersoul

    Go software only Nintendo, please

    #1 8 months ago
  2. CPC_RedDawn

    @1 Go home please and be quiet.

    They will NOT go third party, not yet anyway. They have far too much money to do something like that.

    Web Bush Analyst Micheal Pacther has even said they have enough money, enough shareholders to have another 5… yes FIVE, “failed” consoles before they even consider to go third party.

    (Failed as in not sell as well as they should).

    I can see Wii U picking up sales soon though, once the dust settles off the Xbone and PS4. It will be the second console of choice. It does some awesome things with the control pad tablet and the recent games Nintendo has been releasing new Zelda on 3DS and Mario 3D Land on Wii U has gotten some seriously amazing review scores across the board.

    If Nintendo can pump some money into Marketing, and drop the price of the machine and release one with MUCH bigger chunk of memory (128GB+) then they could claw back some sales.

    But most of all, they need new IP and fast. I bet those in house devs are sick and tired of trying to think of new ways they can repaint Mario or Zelda.

    The biggest way for them to make money would be to license their IP’s out to other companies. License out Zelda to CAPCOM (the team behind Dragon’s Dogma would a great choice). Then let their creative in house teams come up with NEW IP.

    The biggest way would be if they were to do a partnership deal with Disney, license out their IP to Disney to make feature length movies of Mario, Zelda, Donkey Kong, etc, etc. That would get them some serious marketing and buzz around their characters.

    #2 8 months ago
  3. xBASSxMONSTAx

    @2 License out Zelda to CAPCOM… Hell no! :P

    #3 8 months ago
  4. MCoughlan

    @CPC_REDDAWN
    I agree with you. Also with the 3ds doing so well, the whole Nintendo are doomed as first party scenario has been hugely exaggerated. They do need to stop neglecting the hard core though. Long time Nintendo fans are starving for new IP or at least refresh older IP that have been neglected. Also yes I agree that they should licence there franchises to third party . Imagine platinum doing star fox or metroid. Or shinen doing f-zero.

    #4 8 months ago
  5. monkeygourmet

    @2

    Thing is… With Nintendo IPs, they almost can’t fail. I say, give random IPs to devs rather than Zelda, Mario etc…

    Kid Icarus to Treasure, that kind of deal…

    #5 8 months ago
  6. Sini

    Doesn’t matter they can afford another 5 flops. Wii U purpose was to hold onto casuals, and regain the core. System failed on both fronts. Nintendo doesn’t know themselves what to do now.
    Do they compete with sony/m$? Nope, they tried with gamecube, failed.
    Tried to get both core and casuals? Flop U, failed.
    Go back to cater to casuals even more than Wii? Good luck, they moved on, if it blows up in their face nintendo will be the laughing stock.
    Ditch the consoles and focus 100% on handheld?
    Go Third party and make more money than God.
    Next year will be very interesting.

    #6 8 months ago
  7. Cort

    @1 +1

    @2 Yes, they said the same of BlackBerry. Now, the company can’t even sell itself. And Nokia once thought it was immune to market trends too – until it had to go begging for a rescue. It’s called hubris, and it can destroy even the biggest of global corporations.

    #7 8 months ago
  8. The_Red

    @5
    It’s Capcom. They will find a way to ruin Metroid + Zelda if given the chance.

    Back to topic, I believe 25 mil sounds right. Super Smash Bros WILL make Wii U sell a lot of consoles but it would be exactly like GameCube. Plus that system had (at the time) exclusives like Resident Evil 4 AND was the second most powerful console of its gen.

    #8 8 months ago
  9. Reddpayn

    @2
    How on earth do you know how much money nintendo has? Have you worked on finance side for a long time maybe? Maybe you have read something from the net but you cant know the thruht. But im not claiming that they dont have money but it is just so dumb when people say things like this without real knowledge on the matter.

    #9 8 months ago
  10. polygem

    these guys have it right:

    http://www.gamesindustry.biz/articles/2013-11-11-the-massive-nintendo-paradigm-shift

    it’s pretty short sighted to say nintendo will go down anytime soon.

    #10 8 months ago
  11. croaxleigh

    Reddpayn: Nintendo is a publicly-traded company. It’s pretty easy to find out pretty much everything about the company’s financials because it releases financial reports every three months. They’re pretty detailed, too, including information like the fact that Nintendo’s free cash flow has grown by 61.85% so far in 2013 as compared to the previous fiscal year.

    As you said, it’s just so dumb when people say things without real knowledge on the matter. ;)

    #11 8 months ago

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