PS4, Xbox One launch titles reviews lower due to cross-gen publication, says Ubisoft exec

Monday, 18th November 2013 23:00 GMT By Brenna Hillier

PlayStation 4 and Xbox One games will inevitably score only middling reviews, according to Ubisoft boss Tony Key, because of the need to launch on older hardware as well.

Speaking to GamesIndustry, Ubisoft’s senior vice president of sales and marketing said it’s natural that PS4 launch reviews and Xbox One launch reviews aren’t knock outs.

“Right now, all publishers are transitioning their development resources. For a game like Assassin’s Creed 4: Black Flag, most of the sales are still going to be on current generation platforms. We can’t make a version for PlayStation 4 or Xbox One that’s so wildly different that we can’t market them together,” he explained.

“So, for now, developers and designers are focused on making a game that works really well on all of the systems – but as we transition resources to the next gen, it’s going to be more difficult to do that because the power of these machines is going to allow so much more creativity.”

Despite the middling reviews, Key is optimistic about this generation, and expects software sales to take off more quickly than at previous transitions.

“Our feeling is the installed base of these machines will be much faster to take hold than previous generations. In the first couple of years, we expect double the installed based of previous generations,” he said.

“The reason why is: the last cycle was longer, so there’s a lot of pent up demand.”




    OMG, ive been saying this since DAY1 when ‘next-gen’ was first announced. Games are held back from the older gen. This will be the same for things like Titan Fall. because its also coming out on 360, the devs cant do anything too radical on the PC and Xbone version because it also HAS to work on the old gen 360.

    Look at how good Killzone looks compared to COD Ghosts for example. It will be a few years before things even start to look amazing, unless its console exclusives.

    #1 1 year ago
  2. SCAssassin

    Killzone and Dead Rising didn’t get too many great scores either.

    #2 1 year ago
  3. Ireland Michael

    Except for the fact that most of the low scoring highlights are exclusives.

    #3 1 year ago
  4. jennybell

    Has anything really got amazing review on day one… well, since Halo? lol well i wont be getting anything till i trade in my PS3, alas its broken. Anyone in UK had any experience of any local repairers
    Was going to try but no idea.

    #4 1 year ago
  5. AmiralPatate

    Because graphics are the only thing that matter.

    #5 1 year ago

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