Pokémon X & Y Japanese sales tailing off faster than Black & White

Monday, 28th October 2013 00:56 GMT By Brenna Hillier

Pokémon X & Y may have sold great guns, but it doesn’t seem to have the staying power of previous incarnation Black & White.

According to Media Create data harvested by Siliconera, Japanese sales of Pokémon X & Y dropped to 473,000 in its second week, a decrease of 75%.

The original Pokémon Black & White, saw sales drop by 70% during its second week. That 5% difference may not seem substantial, but the 2010 DS title also had high first week sales.

The 3DS’s smaller install base – less than half that of the DS in 2010 – is likely a contributing factor to the reduced sales. Certainly Nintendo seems happy with the RPG’s figures; it shifted 4 million units worldwide in its first two days and drove the 3DS up the US hardware charts.



  1. TheWulf

    That’s genuinely surprising as X/Y is so, so much better than Black/White in every conceivable way. I haven’t had this much fun with a Pokemon game since Emerald — and I admit, I’ve quickly lost interest in every other Pokemon game since Emerald.

    It’s worth noting that I used codes to speed up the levelling when I played Emerald (thank you, Datel) because I just couldn’t stand the grind. One thing I noticed with X/Y is that the levelling (especially with the affection boost) felt around the same speed as Emerald with codes. I poked a few friends about this to see if my perceptions were off — and they weren’t. Everyone was enjoying the lack of grind.

    So it was a combination of a lack of grind with a slew of interesting, new, novel features. It even made it easier for people who weren’t super-competitive to get good Pokemon. The special training system is a beautiful thing — and handy, because I absolutely and unequivocally refuse to do EV training. I’ve been aware of that for a number of generations, I just refuse to do it.

    It’s just the best Pokemon game I’ve played since Emerald. Possibly the best Pokemon game I’ve ever played.

    I’d be very sad if this was considered not a financial success by Nintendo.

    #1 1 year ago
  2. Francis O

    In 2010, the DS had a far bigger install base than the 3DS has now. So there should be a little bit of a dip.

    And it also worth noting the Media Create doesn’t count digital sales of games. Pokemon X & Y is the number one selling game on the eShop right now.

    #2 1 year ago
  3. TheWulf


    Haaadn’t considered that. It wouldn’t surprise me if a bunch of people bought it digital, since that results in one getting the game as immediately as their bandwidth allows for. As is the appeal of Steam.

    So, thanks for allaying my fears, there. As I said, to me, this is the best Pokemon game since Emerald, but it’s even better than Emerald because they’ve done so much to just eliminate the grind. It’s wonderful how fast Pokemon just scoot up levels now if you just spend a little time with them in Pokemon Amie.

    #3 1 year ago

Comments are now closed on this article.