Maxis’s Lucy Bradshaw named EA senior vice president

Wednesday, 2nd October 2013 23:04 GMT By Brenna Hillier

A new SEC filing has confirmed some details of EA’s recent executive reshuffle, and outed Maxis general manager Lucy Bradshaw’s new title. As reported by GameInformer, Bradshaw is now one of EA’s senior vice presidents. There has been no update on the new roles of other EA bosses.



  1. redwood

    #1 1 year ago
  2. Klaxusprime

    So the exec accountable for the Sim City debacle got promoted… Meritocracy ftw!

    #2 1 year ago
  3. fearmonkey

    @2 – Yeah, isnt she the one that came out and said “We cant make Simcity offline” and then it was proven it could.

    #3 1 year ago
  4. DSB

    @2 Well, somehow EA managed to sell people a broken game and got away clean without issueing refunds.

    So EA kept all the profits, refused to refund, and all they had to give up was the bandwidth needed to provide people with EA licenses that cost them absolutely nothing to give out.

    I’d say that’s pretty clever. It could be that gamers are just dumb, but either way they managed to keep the ill-gotten loot, so that has to be a win.

    #4 1 year ago

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