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EA wants its development teams to implement second screen gaming in all projects going forward

Thursday, 29th August 2013 20:34 GMT By Stephany Nunneley

Second screen gaming is becoming more important to EA as the way media is consumed changes, and if games label head Patrick Soderlund has any say, he’s going to make sure his development teams implement it as “a meaningful extension” to games.

Speaking with Polygon, Soderlund said due to consumers being more capable than ever of multitasking and using social media to make decisions, people are expecting more from day-to-day interactions which translate over into their gaming experiences.

This is why, according to Soderlund, EA is working hard to incorporate social and second screen options into its games.

“We’ve been on that train for awhile, I can’t say we’ve been perfect, but we’ve done a lot like the the whole idea of autolog in Need for Speed was because of a behavioral change in consumer minds,” he said. “If you look at how [the smartphone] affected your life, how Facebook affected your life, I can’t watch TV without using [a smartphone] five times during a movie. It’s ridiculous, but that’s what it is, and everyone does that.

“The social revolution we’ve seen because of technology and services, like Facebook and Twitter and those kind of things, has changed how games are played. And will continue to have an impact on how we will design games from the get go.

“Today, this is one of the first things our game guys design when they start looking at Star Wars: Battlefront, which is going through design right now. One of the first things we talked about is these things, that tells you it’s in the minds of the people who make the games. What we are seeing is the start of it, and it’s just going to take a bigger part of games.”

EA is incorporating second screen gaming with two of its biggest titles to launch in the latter half of 2013: Battlefield 4 and Need For Speed: Rivals, and it’s something Soderlund plans on continuing to push as long as he is the one approving game designs.

“As long as I’m doing what I’m doing and talking with teams and approving the designs, I’m going to force them to at least try to think about it as at least a meaningful extension to the game,” he said.

“Sometimes a second screen, in the Battlefield case, will make the game accessible. I can command troops. I can see what’s going on my second screen, while I’m playing in front of me. It’s not necessarily about a feature, it’s about making the game easier to understand and to play as well.”

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13 Comments

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  1. Hcw87

    Dumbest move ever. Why implement social integration into everything? Why should people feel forced to have a second screen to get the whole experience?

    #1 11 months ago
  2. Cobra951

    @1: My thoughts exactly.

    #2 11 months ago
  3. Max Payne

    Just more expanses.

    #3 11 months ago
  4. Silent Killer01

    @1 agree

    #4 11 months ago
  5. JamieAllen

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    #5 11 months ago
  6. Gheritt White

    Second-screen gaming is the 3D of next-gen.

    #6 11 months ago
  7. luv1138

    I agree with #5

    #7 11 months ago
  8. super3001

    yes lets stick with boring last gen no innovation same shit higher poly count

    that is how sony want it. other company are forward thinking

    #8 11 months ago
  9. laughing-gravy

    Oh god no!

    #9 11 months ago
  10. xxJPRACERxx

    I think this is a good thing. And remember this is all optional.

    #10 11 months ago
  11. Cobra951

    @10: It’s not optional on the developers. They’re being forced to add that shit, whether the game really calls for it or not.

    #11 11 months ago
  12. AcetheGamer26

    this is more of a reason why EA should support the Wii U a game system thats built from the ground up with second screen being its bread and butter and come to find out EA know that the Wii U can handle the new unreal engine they just to lazy to tap into the power of the Wii U which do pack a new 5year advanced graphic card

    #12 11 months ago
  13. Phoenixblight

    @11

    That is up to the Developers to find new and interesting things to add with a second screen. Mass Effect 3 Mp is a prime example of this? Just because something is forced on doesn’t mean it is automatically crap. Its up to the developers to not make it so.

    @12

    Yeah except EA doesn’t use Unreal 4 they use Frostbite 3 along with the shitty online infrastructure which some developers are just ripping that part for the WiiU port.

    #13 11 months ago