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Sony believes releasing an iOS game is like ‘playing the lottery’

Thursday, 22nd August 2013 16:25 GMT By Dave Owen

Sony has used to gamescom to proudly show off how many indies are choosing to release their game on PS Vita. Sony believes the reason for this, amongst other things, is that developers stand to make more money on Vita than on other mobile devices.

“More developers make more money on average on Vita than they do on mobile,” Shahid Ahmad, senior business development manager at Sony Computer Entertainment Europe, said. It isn’t just Sony saying that, either. Many independent developers, including Mike Bithell and Brian Provinciano have attested to the fact.

We spend a lot time doom saying the dedicated handheld market, but Ahmad believes that even though there is a lower user base with Vita than mobile, those users are there specifically to buy games. On other mobile platforms you’re competing against apps of every variety, and a large portion of the user base isn’t necessarily interested in games. “If you want to play the lottery, then putting a game on iOS is more like that,” said Ahmad.

Ahmad believes there’s a great deal of luck involved with releasing on iOS. Some games get discovered, like Vlambeer’s Ridiculous Fishing which bucked the free-to-play trend and has gone on to sell 300,000 copies. Others simply don’t get noticed and sink.

“Whereas Vita, every week when there’s content coming out, people buzz about it and it spreads like wildfire, because everyone’s firing that console up every day to look at the content and talk about it.”

Of course, Vita would be an even more attractive prospect if more people owned one. Sony is trying to see to that by slashing the price in the US and Europe, following a price cut in Japan in February. It’ll also support remote play with most PS4 games. Sony and indie devs alike will be hoping this encourages more customers to pick up the console.

Thanks, Shack News.

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9 Comments

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  1. Lengendaryboss

    These “four-eyes” and “playing the lottery” are funny but strange sentences from Sony employees. But 300,000 copies? i can see why indie/ios/F2P/Freemium games are becoming more relevant on PS Vita and its even more sad that some good retail games can’t match that.

    Well the mystery on why there are so many indie/ios/F2P/Freemium games has been solved.

    #1 8 months ago
  2. VibraniumSpork

    “Even though there is a lower user base with Vita than mobile, those users are there specifically to buy games…a large portion of the user base isn’t necessarily interested in games.”

    True enough. In my case I have an iPhone, iPad and Vita (as far as mobile gaming goes) but I only buy games for the Vita, because analogue sticks/physical buttons.

    #2 8 months ago
  3. Obernox

    iOS games aren’t real games, they’re souless cash grabs.

    #3 8 months ago
  4. SplatteredHouse

    It’s very likely that Vita games enjoy a greater level of visibility and have a greater chance of receiving promotion, than the chance of becoming another droplet of water (indie game) appearing in the vast well of mobile distribution.

    #4 8 months ago
  5. _LarZen_

    @3

    Rayman Jungle Run, The Walking Dead, Limbo, Modern Combat 4, The Room, Bastion, Horn, Xcom: Enemy Unknown, Super Brothers: Sword & Sworcery EP, World of Goo HD and Star Wars: The Old Republic to mention a few says you are wrong…

    #5 8 months ago
  6. Obernox

    ^ Most good ones are ports which are far better to play on an actual gaming device.

    #6 8 months ago
  7. dizzygear

    “Whereas Vita, every week when there’s content coming out, people buzz about it and it spreads like wildfire, because everyone’s firing that console up every day to look at the content and talk about it.”

    Every Vita update i hope for for news on Freedom Wars, PSO2 and God Eater 2.
    I dont give a rats ass about the next late Droid/iOS port thats costs far more on Vita.
    Also remember these Sony? https://www.youtube.com/watch?v=PFmQYQFq9Qg

    Meanwhile the 3DS gets plenty of real games like Eterian Odyssey IV, SMT4, Fire Emblem, etc

    #7 8 months ago
  8. Lengendaryboss

    @7
    You could get a 3DS?

    #8 8 months ago
  9. dizzygear

    @8 I own both systems. It just pisses me off how a great piece of hardware like Vita gets wasted on expensive and late ports of indie and mobile games.
    Worse yet, there ARE great games for the Vita but Japan likes to keep them to themselves and Sony is not lifting a finger to get them out in the west. Instead we are supposed to be excited for a €5 Vita version of fucking Fruit Ninja.

    #9 8 months ago