Xbox One pre-order customers to-date will receive a free bundled copy of FIFA 14.
Those who pre-order any version of the console will score FIFA 14 at no extra costs, and the scheme includes all current pre-orders as well as those made from now on.
The bonus copy will come as a download – not on a disc.
Microsoft announced the pre-order bonus during its gamescom press conference but gave few other details. It’s a bold move from the platform holder in a region where it has always held second place behind PlayStation.
FIFA 14 is due on Xbox 360 in September, but will not hit Xbox One till the console launches in November – obviously.