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EA did not lobby for Xbox One’s used game DRM

Wednesday, 12th June 2013 06:16 GMT By Brenna Hillier

Disrupting the popular “EA and Microsoft are in cahoots to ruin used games” narrative haunting comment threads everywhere, EA chief operating officer Peter Moore has said EA had nothing to do with the Xbox One’s licensing policies and hasn’t even figured out whether to get involved.

“As the guy who is the chief operating officer of Electronic Arts I can tell you that EA did not aggressively lobby for the platform holders to put some gating function in there to allow or disallow used games,” Moore told Polygon.

“I am on record as being a proponent of used games. I like the ecosystem. I like the fact that it’s kept pricing at a good level for eight years. I like the fact that someone can buy a physical game and see some equity in that game. That keeps GameStop vibrant and they are a great launch and marketing partner for us.

“EA has never had a conversation, and I have been present at all of them, with all of the manufacturers, saying you must put a system in place that allows us to take a piece of the action or even stop it. Absolutely incorrect.”

The executive said that EA hasn’t yet figured out whether it’s going to opt-in to Microsoft’s used-game blocking system, let alone the nitty-gritty details of what it might charge to reactivate a used license if it did join in.

“We have not internally even begun to sit down and answer those questions,” he said.

“We will figure out what we need to do. This thing just happened and we need to reconvene and hear what people think and talk to our retail partners and our first party partners. We had no idea what Sony was going to announce. We’ll reconvene next week and figure it all out.”

EA recently cancelled its Online Pass system which many commenters – including certain cynical VG247 staffers – assumed this was because it would be getting on board Microsoft’s new DRM. Moore said the real reason was that consumers didn’t like it.

“I was at the meeting. It just wasn’t resonating with the consumer. It just wasn’t consumer friendly,” he said.

“It was hard work and it was as much work for the guy who would never trade his game in, even though we gave him some digital content, because you’re punching numbers in. We just made a decision. I was the chair at the meeting. We said enough of Online Pass.

“Online Pass was more trouble to the consumer than it was worth. It was a mistake. The consumer’s feedback was that this thing gets in the way of a good experience so let’s get rid of it.”

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22 Comments

  1. SlayerGT

    Put your waders on fellas..shits getting deep.

    #1 2 years ago
  2. Metroid455

    Translation= Lets distance ourselves from Microsoft to make them look like fools!!

    #2 2 years ago
  3. Ireland Michael

    Am I the only one who feels that, since the recent EA changeover, that maybe the company has actually decided to start being just a *little* more humble and receptive to customer imput and ideas?

    I mean, come on, removal of online passes, Battlefield 4 bringing back Commander Mode, Mirror’s Edge reboot…

    #3 2 years ago
  4. Phoenixblight

    They go where the money flows and with how the market is changing They can’t go in swinging, not anymore.

    #4 2 years ago
  5. polygem

    #5 2 years ago
  6. Clupula

    This makes Microsoft look even worse, even though I doubt he’s telling the truth.

    #6 2 years ago
  7. SilentStray

    Am I the only one that read that they “did not aggressively lobby?” To me that tells me that they DID lobby for it, they just didn’t headlock Microsoft into doing it.

    #7 2 years ago
  8. Ireland Michael

    @6 It comes across a lot more honest and far less avoident than most PR speeches. He was asked, and he answered pretty damn frankly, which is rare enough in this industry as it is.

    It’s not often a company will straight up say, “Yep, we made a mistake.”

    I believe him. *shrugs*

    #8 2 years ago
  9. G1GAHURTZ

    It wozunt me wot dunnit guvna!

    #9 2 years ago
  10. redwood

    liar .. liar.. your next-gen console is on fire :p

    #10 2 years ago
  11. Bomba Luigi

    As much as I hate EA, and this Statemant may not be true and should be treated with care, there could be something to it.

    I mean, how should this have worked? “Oh, MS, please do this and this that Consumers will hate. We can’t make Sony do it, but could you please?”
    At the very Least, while EA wanting that and say that to MS, MS himself must have wanted that system anyway. Just forced by EA and Co. without them having Sony on Board would never work.

    But thats just my Theory, I don’t have Facts, and Leaks from EA or whatever.

    #11 2 years ago
  12. backup

    MS blaming others

    #12 2 years ago
  13. salarta

    Hmm.

    A little close analysis of words here.

    He said that EA did not AGGRESSIVELY lobby platform holders for a gating function. Not doing it aggressively is not the same thing is not doing it.

    Peter Moore, the chief operating officer, states that he likes used games, and wants to keep all that intact. And yet, he was promoted to the position of chief operating officer back in August of 2011, and this EA online pass system was operational during his time in that role. I’m too lazy to check when it was implemented, but either it was already present when he got to that position, meaning it was around for two years after his promotion, or it was implemented during his time in the position.

    In both cases, what this says is that either Peter Moore doesn’t/didn’t have enough power at EA to influence the organization to take the direction he felt was right (positive interpretation), or that he’s nowhere near as much of a used games proponent as he’s making himself out to be (negative interpretation).

    Regardless, it’s uplifting and amusing as an avid video game consumer to see statements like these come out. It’s uplifting because it’s a positive sign for the future of the industry in general, as companies are starting to grasp the importance of having ethics and standards and treating consumers respectfully that supersede greed. And it’s amusing because Microsoft blatantly set up their draconian DRM practices with courting publishers and sucking money out of what they perceive to be gullible and stupid consumers, and now they’re being defanged by the very groups they built this awful shit to pull toward their system.

    #13 2 years ago
  14. Puggy

    Well, I could see them asking Microsoft to make their console more save in terms of piracy. Especially with the Xbox 360 being able to play pirated games some months after release. And since Sim City and Diablo worked quite well… yeah some people might have figured, why not also for a console.

    Anyway, what publisher in his or her right mind would right now say “Hey guys, that thing you seem to hate about the Xbox One the most… Yeah, that was out idea! Buy our games. Love and kisses. Your publisher”

    Ain’t gone work I’d say.

    What could be good for PR though, would be a statement some weeks before Release saying something like “We are here for our players. We at Microsoft listen to the community. And because of that… *pause* we have removed the DRM as well as will allow you to play used games!” *crowd cheers, fanboys naming Microsoft the company of hearts and everyone buying an Xbox since they listened*
    Could work… does not have to though.

    #14 2 years ago
  15. WENDiGO

    Anybody else feel like they just pushed microsoft infront of a moving train. He basically said microsoft is on its own. I bet they regret going with microsoft for next-gen. Stupid decision to go with them based off of the results of this gen, and the money. Did you really think you would be able to put a middle finger to the guys who actually played your games (playstation gamers) and it wouldn’t backfire? So microsoft through the blame at publishers and now the publishers through it back lol.

    #15 2 years ago
  16. KAP

    HAHAHA!

    Microsoft claims its not them.
    EA claims its not them either… This is clearly down to the great reception Sony got at there presser.

    Why can’t they just own it, they made there bed..

    Oh and some of you commenters are so fucking gullible it’s unbelievable.. If its not MS or EA’s doing regarding this DRM in place it must be aliens right?

    #16 2 years ago
  17. Ireland Michael

    Nope, I believe this whole thing is being done entirely on Microsoft’s prerogative.

    #17 2 years ago
  18. manamana

    Awww, little Peter has nothing to do with the bad, bad Microsoft doodoo! Such a shame how nobody wants such crazy DRM policies and nobody even heard of them, after the tremendous Sony conference and yet every publisher and debeloper knew of it and agreed to the xb1 terms.

    Bunch of morons! They’ll come back after the dust has settled and are willing to let us pay like crazy, with online/offline passes or other devilish tools. What a fucked up game they all play!

    #18 2 years ago
  19. Bomba Luigi

    Well, probably we paying Customers are the ones to fault. Guess thats what it leads up to…

    #19 2 years ago
  20. NiceFellow

    Oh oh. Rats/Sinking ship. I get the feeling with the negative backlash we’re going to see a lot of companies leaving MS to carry the can for their DRM angle. This could get ugly fast if PS4 comes out the gate strong vs XBone.

    Popcorn time!

    #20 2 years ago
  21. Puggy

    Guess even if they don’t like the DRM, the publishers will still develop/port games for all systems though. They just can’t ignore the possible market.

    #21 2 years ago
  22. spider

    This is so funny. Next Roger Goodell will say ” Hey i never said we were exclusive, our relationship with Xbox is strictly platonic” LOL And EA, fraudsters with the pay for your game, let me mislead you in price, oh because to play you need a token, ripoff club. EA Sports Gargamel say this opportunity and was ready to completely jump ship from everyone else. LOL

    #22 2 years ago

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