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Vita “sinking,” don’t expect news on Xbox One or PS4 pricing, used game policies at E3 – analyst

Thursday, 6th June 2013 17:44 GMT By Stephany Nunneley

Cowen & Company analyst Doug Creutz has said in an investor’s note not to expect either Microsoft or Sony to discuss used games policies for each respective console during E3 next week.

According to the analyst, he expects both to focus entirely on video games coming to PS4 and Xbox One – nor does he expect a price to be announced.

He also expects Sony to announced some sort of new pricing scheme for Vita, a system he said is “sinking”.

“We do not think that [Vita] integration with the PS4 will be sufficient to drive an uptick in sales for the device,” Creutz said. Thus, we would not be surprised to see Sony try a soft relaunch of the device beginning at E3, potentially including a different form factor and/or lower pricing.

“For Sony at E3, the challenge will be how to differentiate the PS4 from what Microsoft is offering, given how badly the PS3 has lagged the 360 in Western markets.

“We doubt either Microsoft or Sony will address pricing for current- or next-gen consoles at E3, though we do think there is a chance that Nintendo could announce a (badly needed, in our opinion) price cut for the Wii U in an attempt to steal some thunder.

“We also don’t expect to hear any official word on what the used-game policy will be on next-gen consoles.

“For Microsoft, the key will be to strongly reach out to the core gamer audience given that its early messaging has been more focused on the Xbox One’s capabilities as an all-around media device.

“While we believe a mass market strategy is the correct approach for the long term, Microsoft still needs the gamer crowd to show up on launch day to ensure it keeps the positive momentum it has gained through the latter years of the 360′s life cycle.”

Microsoft will host its E3 press conference on Monday, June 10, 9.30am PDT/12.30pm EDT and Sony’s will follow at 6.00pm PDT/9.00pm EDT.

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22 Comments

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  1. actuallyisnotafox

    if 70% of the world have one product that means theres only 30% left to buy. it kinda shouldnt surprise anyone that its shrinking, every thing ever that has sold always shrinks… right? when talking about next gen i wasnt expecting those anyway… :p

    #1 1 year ago
  2. ps3fanboy

    Micro$haft can go to hell

    *flush toilet*

    #2 1 year ago
  3. machy

    i’m wondering what kinda @#$% he’s on .. and ppl are acutely listening to him i think am gonna work as analysis

    #3 1 year ago
  4. redwood

    fascinating.. captain!

    #4 1 year ago
  5. SlayerGT

    You gonna hear a shit ton of no comments then. Cause used game questions are gonna be everywhere.

    “We also don’t expect to hear any official word on what the used-game policy will be on next-gen consoles.

    “For Microsoft, the key will be to strongly reach out to the core gamer audience given that its early messaging has been more focused on the Xbox One’s capabilities as an all-around media device.”

    The former will need to be addressed to achieve the latter.

    #5 1 year ago
  6. KAP

    ““For Sony at E3, the challenge will be how to differentiate the PS4 from what Microsoft is offering, given how badly the PS3 has lagged the 360 in Western markets.”

    - really? In terms of sales, PS3 has matched MS if not surpassed them.

    smh

    #6 1 year ago
  7. SlayerGT

    @6 Right? I mean the 360 did have a year head start.

    #7 1 year ago
  8. fearmonkey

    Are these the same analysts that predicted the PS3 was going to demolish the Xbox 360?

    #8 1 year ago
  9. JGMR

    The Vita isn’t “sinking”, it’s just warming up. All of these analysts are jokes, not to be taken seriously at all.

    #9 1 year ago
  10. SlayerGT

    How bout this, lets make our own predictions.

    *heads to the forums*

    #10 1 year ago
  11. Lord Gremlin

    Look, how are these guys are called analysts? They’re fucking idiots ffs. If these are the “analysts” shareholders and CEOs of videogame companies take advice from… Gee, I wonder why industry is in trouble!

    #11 1 year ago
  12. spazman

    this dude is on the money, come next week, we’re still months away from launch day. Sony and the pay per view gotta keep us bubbling over all the way until then…

    #12 1 year ago
  13. Christopher Jack

    @11, How is that relevant? The 3DS is about on par with the iPhone 3GS which was released several years prior. The PSP was also quickly outmatched a couple years after release but continued to sell well.

    #13 1 year ago
  14. Lengendaryboss

    @Chris
    Now your just providing him motivation for a comeback.

    #14 1 year ago
  15. JGMR

    @14 Yep. I’m not going into discussion with people who project their own envious wishes onto others. Same goes for those who want to see Nintendo struggling. I’m not against healthy, friendly competitiveness but taking enjoyment out of somebody else’s loss (which is envy, not jealousy) is probably the lowest of all morals.

    #15 1 year ago
  16. JGMR

    Ha, and then they wonder why there’s almost no creativity out there? And wonder what was so great about SEGAs Dreamcast for example? Yeah. YOU weren’t there. YOUR loss.

    #16 1 year ago
  17. manamana

    I predict a rosy future for the Vita. It wont go as strong as Ninty but it will last for several years and gain more momentum at E3. The PSP still goes strong (everywhere but the US of course) and is very outdated. And yet there are still being games developed or ported for it.

    Vita isn’t doomed. Nintendo isn’t doomed. And Da Man isn’t doomed.

    #17 1 year ago
  18. yanni1980

    No one will lose, except us, the buyers. The prices for both PS4 and Xbox one are amazing £599.99 at amazon.co.uk! I’ve shopped around and preordered it for £379.99 at zavvi.com with referrers code ZV16127166. Works for new account and 1st purchase only.

    #18 1 year ago
  19. manamana

    #20 heh, shows your attitude, dude, doesn’t it?!

    #19 1 year ago
  20. hitnrun

    @20: If you’re reading this in English, you live in America for purposes of video game sales.

    People love to blame Sony’s problems on “America,” usually with pejorative connotations of Doritos and Mountain Dew and Halo-playing cowboys who are too stupid to appreciate the subtle majesty of Shin Megami Whatever. However, in actuality, English speaking nations have very similar purchasing profiles with regards to video games. What differences there are mostly exist within nationlistic stuff like FIFA vs. Madden, or the British liking Skyfall even more than Americans did.

    Sorry to ruin the comforting myth, but if you speak English and live around other people who speak English, you live in a cultural outpost of America. The PSP has sold to a slightly greater percentage of the US population than the UK.

    #20 1 year ago
  21. Anjiro

    The prices will be revealed at E3. Why do these clueless analysts keep getting their opinions echoed on every gaming site?

    #21 1 year ago
  22. Lengendaryboss

    @25
    Clearly its that important :)

    #22 1 year ago