Sony liquidates more assets, drops DeNA shares

Monday, 4th March 2013 15:46 GMT By Sherif Saed

GI’s reporting that Sony will sell its share in Japanese online gaming firm DeNA for around $440 million.

Sony will sell its shares in DeNA, a Japanese online gaming firm, for around $440 million.

The company has released a statement confirming the deal, saying it will sell 17.72 million shares of DeNA stock to Nomura securities.

The move will bring much-needed cash into the struggling corporation, adding around ¥40.9 billion ($438 million/£291 million) to Q4 earnings.

Selling the DeNA shares is the third money-boosting bid by Sony recently, with sales of offices in New York and Osaka raising $1.1 billion and $1.2 billion respectively.



  1. Razor

    Next stop: sell their stake in Square Enix :P

    #1 2 years ago
  2. Beta

    Trimming the fat perhaps?

    Hope they get back on their feet soon, less competition in the marketplace would be bad regardless of what fanboys think.

    #2 2 years ago
  3. Samoan Spider

    This is good news. A healthy business should come out of all of this in the not too distant future. Never too big to fail, but its not nice to consider that when all it takes is someone level headed at the helm.

    Edit: Oddly, its probably Sony Pictures and Sony BMG keeping the dream alive. So long as they don’t pull another Betamax on us, it’ll be alright for them in the long run.

    #3 2 years ago
  4. OlderGamer

    I think it is something Sony had to do, had to go through. I don’t think it fixes things, but at the very least it should help.

    #4 2 years ago
  5. DeVitowned

    One would assume streamlining the business, and building some capital by liquidating assets would make turning around the company a bit more manageable. Hope so. Hate to think of a world without Sony products.

    #5 2 years ago
  6. redwood

    Sony what are you doin’? sony stahp!

    #6 2 years ago
  7. Mike W


    Yea I didn’t realize they had they hands in so many things. It’s going to be interesting how next gen works out for them. The PS4 is either going to save them or break them.

    #7 2 years ago
  8. Dragon246

    I thought GI would tell the full story, but I guess they aren’t very reliable.
    Now before anyone draws any conclusion, here is the FULL story-
    Around 2 months ago, some bought the remaining stakes in So-net (they already owned 58%)for 765.70m$. Now, So-net owned 11.75% of Dena stock since like 1998. Once they owned it completely, they are now selling the stocks So-net had of Dena for 450m$.

    So its rather an investment and then cutting out the non-essential stuff.


    They are investing and divesting in stuff continuously, its not all sale,sale,sale. Stuff that wise company do.
    You may want to add this stuff. It gives the complete picture.

    #8 2 years ago
  9. DSB

    @7 I think you’re really overestimating how vital the Playstation brand is to them.

    It’s part of their public face, but Sony is an incredibly huge corporation, and that’s the biggest problem they have right now.

    They are more massive than massive, and there’s no one knob they can turn to steer things right. When it goes wrong, it goes really wrong.

    #9 2 years ago
  10. Erthazus

    Sony fanboys are in full damage control right now.

    #10 2 years ago
  11. theevilaires

    and thats exactly what they’re doing trimming as much fat off as possible to get ready to launch the PS4. The world economy is bad and gaming industry is on a decline. They’re entering in tough markets with the PS4. They need to consolidate as much as possible and prepare for a harsh holiday competitive sales.

    Only a child would take this news as the doom of SONY. Get real and grow up.

    #11 2 years ago
  12. tezzer1985

    Who cares…*picks up controller* I’m a gamer, you guys argue over the most dumbest shit known to man. Go play a dam game

    #12 2 years ago
  13. Mike W


    I don’t think anyone on here is saying that this a bad thing, it’s actually good from a business perspective, but Sony needs a hit product plain and simple, I think PS4 might do the trick.

    #13 2 years ago
  14. Dragon246

    I never said that someone is saying something bad now did I? Its just that the story is very incomplete. Its actually an investment overall, not a sellout .
    Then you have trolls (1 of them is here). That wasn’t meant for them.

    #14 2 years ago
  15. Mike W


    I hear you bro and I know who you’re talking about. Just ignore them, that’s what I do. :D

    #15 2 years ago
  16. dreamcastnews

    Funny, if this was Nintendo selling off most would be grabbing their pitchforks…..Puts into perspective that not everything is doom and gloom, eh?

    Sony + Nintendo = fine. Move along.

    #16 2 years ago
  17. ps3fanboy

    sony stahp!sony stahp!sony stahp!sony stahp!sony stahp!sony stahp!sony stahp!

    #17 2 years ago
  18. redwood

    guyz IMO it’s good for business , this is the only way Kaz can have more riiiiiiiiiiiidge racers :D … just kidding.. this is a good move to consolidate sony from lumbering leaking ship to a relatively smaller more agile ship..

    #18 2 years ago
  19. NeoSquall

    “with sales of offices in New York and Osaka”

    Nope, it’s OsakI, not OsakA.

    Osaki is a district in the Shinagawa Ward of Tokyo, where the now former Sony building was located.

    #19 2 years ago

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