PS Vita: no price cut for America, Sony confirms

Thursday, 21st February 2013 16:13 GMT By Dave Cook

PS Vita will not be receiving a price cut any time soon, Sony has confirmed.

Sony announced that it was cutting the price of its PS Vita handheld across Japan, during a webcast on Monday.

It sparked questions about similar cuts in the West, but Sony has stated that it’s standing firm on the matter.

Joystiq asked SCEE president Shuhei Yoshida if the PS Vita would get a price cut in North America, to which he replied bluntly, “No, it’s not.”

Meanwhile, speculation surrounding PS4′s pricing is growing. Michael Pachter and his colleagues at Wedbush Morgan have predicted that the console will launch somewhere in the $399-$449 price range, while UK retailer ShopTo is taking PS4 pre-orders now, with an expected price-tag of £399.95.



  1. CyberMarco

    Too bad… Well at least I can import it from Japan at no extra cost! :p

    #1 2 years ago
  2. Cobra951

    As with the PS3, they keep holding the line on the silly prices over here. It’s the one thing that worries me about the PS4. Exchange rates don’t matter to the consumer. Only the absolute numbers do.

    #2 2 years ago
  3. Dragon246

    A price cut without no games wouldn’t have helped. Also western crowds arent that interested in handhelds, as sales of 3ds has shown.
    Japan is the main battle for handhelds, and Sony has taken good steps there.

    #3 2 years ago
  4. Mike W

    Stupid move Sony

    #4 2 years ago
  5. Clupula

    Well, that’s fairly stupid of them.

    #5 2 years ago
  6. theevilaires

    Yea it should cost at least $250…wait doesn’t the wifi only cost that? People you don’t need the 3G model. Just root your android phone so you can use wifi tether.

    They need to cut the price on memory cards. Seriously whats the profit margin every time some desperate fool who wants more digital games buys a 32GB? Oh well theres always E3 people wait another 3 months. you can do it.

    #6 2 years ago
  7. Clupula

    Honestly, I’d buy it today if it was $150. At $200 or more, I’m not a fan of portable gaming enough to consider that a worthwhile purchase.

    #7 2 years ago
  8. Seraphemz

    @6 – Im with you there. I think that they need the memory cards to be cheaper. 250 for the Vita is ok, but when you HAVE to get a card…it makes the price look higher.

    #8 2 years ago
  9. manamana

    “No it’s not” is actually the shortest of all forms, Dave.

    Let me help you out with a bit more background, that puts another complexion on things (via Engadget):

    Sony Worldwide Studios president Shuhei Yoshida tells Joystiq that that same price drop won’t happen in the US. He cited exchange rates as the primary reason — Japanese Yen has dropped in value to (currently) 0.93 cents to every US dollar, meaning Sony actually loses money in exchange on products sold outside of its home territory

    #9 2 years ago
  10. dtyk

    I can understand why the VITA system won’t get a drop here. HOWEVER, them not dropping the memory cards as a form of making up for the losses of the system sales is really messed up.

    #10 2 years ago
  11. Eddie Rodrigues

    I need games, price is completely secondary.

    #11 2 years ago
  12. jldoom

    @11 Exactly! Even if it was $100, without a good line up of games it would just be a wasted $100 for a system that will collect dust after a couple of weeks of gaming.

    #12 2 years ago

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