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Zynga promotion donates in-app purchase takings to charity

Zynga has launched a promotion through which it will donate the full price of specified in-app items to Toys for Tots, a charity providing holiday gifts to under-privileged kids.

The promotion, which started today and runs through December 31, only applies to certain games and items. Some are only eligible or available during specific dates, so check out the rundown below. For full terms and conditions, especially regarding mobile donations, see Zynga's information page.

  • FarmVille
    Farmers send your neighbors some holiday cheer with the cheer-ewe-up horse ($1) and in return receive a festive holiday teddy tree to decorate your farm.
    Availability: Pastures are open for grazing from November 28 to December 5, 2012.
  • CityVille
    Deck your city halls by completing toy crafting quests where you make, wrap and sell gifts to kids for the holiday, prices range from $1 to $10.
    Availability: Toy shop is open from November 29 to December 31, 2012.
  • CastleVille
    Bedazzle your castle and medieval landscape with three sparkling animated holiday accents: candy cane ($1), snow villa ($5) or royal tower ($15).
    Availability: The fairy tale runs from November 29 to December 31, 2012.
  • Words With Friends
    In between your triple word scores send a text message from your mobile phone to donate to Toys for Tots. Text keyword TOTS to 501501 to donate $5 or GIFTto donate $10.
    Availability: Tell all your friends to text from December 1 to December 31, 2012.
  • Draw Something
    In between creating your masterpiece, make a donation to Toys for Tots by sending a text message! Send keyword TOYS to 501501 to donate $5 or text JOYto donate $10.
    Availability: The art show is open from December 1 to December 31, 2012.
  • Bubble Safari
    Jingle bell, jingle bell, jingle bell Pop! Pop your way through the holidays with Bubbles the monkey by purchasing three packages of power-ups, energy, and currency, prices range from $1 to $20.
    Availability: Keep the bubbles popping from December 3 to December 31, 2012.
  • Pioneer Trail
    Discover and open a Toys for Tots mystery box for six possible critters to purchase, prices range from $4 to $5.
    Availability: The trail-loop runs December 17 to December 31, 2012.

Thanks, Joystiq.

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Brenna Hillier avatar

Brenna Hillier

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Based in Australia and having come from a lengthy career in the Aussie games media, Brenna worked as VG247's remote Deputy Editor for several years, covering news and events from the other side of the planet to the rest of the team. After leaving VG247, Brenna retired from games media and crossed over to development, working as a writer on several video games.

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