Thu, Oct 11, 2012 | 11:19 BST

PS3: 5 million consoles sold in the UK

Sony has sold more than five million PS3 consoles in the UK alone, the company can reveal.

MCV reports that Sony UKs managing director Fergal Gara said, “It is fantastic that we passed the 5m mark. But most importantly to me is not the milestone itself, but the fact that there is momentum behind it. And with the new chassis, and the way the market is panning out this year, PlayStation definitely has the momentum.”

On the subject of Sony’s ever-expanding family of execs from around the business, Gara continued, “I am pleased with the talent we’ve got on board. You can actually feel the energy going through the business.”

“These guys know that they have a lot to do to make sure the Christmas plans are sharp and focused, and they have come to them relatively late. So they are working at a hell of a pace. I can already feel a positive buzz that wasn’t there only a few weeks ago.”

It comes after Sony released its new PS3 Super Slim model, which rejuvenated the UK retail sector when it launched September 28th, bumping up PS3 sales in the UK by 138% – a large leap we’re sure you’ll agree.

Sony’s acquisition of Gaikai also points to a potentially earth-shaking direction for the company, as the cloud-streaming company’s new website suggests. The relaunched portal is full of Sony IP, hinting at bigger things to come.

73 comments

#1

Da Man
11/10/12, 10:33 am

Still trying to win the last gen, Sony. I bet by 2020 you’ll be the first, others just discontinue their hardware.

#2

Gekidami
11/10/12, 10:36 am

^ lol U MAD.

#3

Da Man
11/10/12, 10:40 am

You reply faster than the dedicated support, so why should I be mad.

#4

zinc
11/10/12, 10:50 am

With how Sony are championing the success of their new even slimmer models, I get the feeling I won’t be seeing the PS4 till crimbo 2015 :-(

#5

Lord Gremlin
11/10/12, 11:00 am

Wait a minute, only 5 million…
Wait, and they sold 1 million in Russia, yet they shit all over it and Eastern Europe overall when it comes to content and services. I thought in UK they sold like 20 millions, hence they only care about UK. Well, turns out SCEE are simply genuine assholes.

On a side note, Europe overall was always biggest Sony market. Yet it now gets worst content by far, UK included. Vita games are just plain not getting released for example. Something is fucked up at Sony…

#6

mistermogul
11/10/12, 11:18 am

Yeah traditionally Europe (UK in particular) are Sony’s strongest markets so this is no surprise.

However their “sold” figures usually represent sold into supplier/retail channel, not to the consumer. I wonder which this 5 million refers to?

When companies champion the fact that their sales have increased 138%, it’s a highly irrelevant statistic unless actual sales totals are given. While 138% increase sounds impressive – it’s not if only 100 PS3′s where sold in the first place…

#7

freedoms_stain
11/10/12, 11:22 am

@5, 20 million is a 3rd of the entire UK population…

#8

loveaya
11/10/12, 2:10 pm

UK is the only europeen country where X360 sells better than PS3.

#9

Kuwabara
12/10/12, 4:12 pm

@1 ps3 is still in the lead idiot. Oh you forgot about the 1 year lead didint you. No other console can do what sony has done and sell that many consoles till date being so expensive from release date, and while reduced over the eyars still more expensive than other consoles. I’d like to see xbox 720 sell even half of what ps3 has managed if it follows the same price tag as sony over the years.

#10

Da Man
12/10/12, 4:56 pm

Oh, you STPUID PRICK!11 But you frogot that Pos3 had an esatblished us3r base. You frogto abuot two Poss which came bfore, didn’t you.

Stil wiatnig for Pos3 to overcmoe MS in slaes, arnt you !?!

Oh, and Wii says ‘hi’11

#11

Kuwabara
12/10/12, 5:53 pm

@10 You delusional nob head, It’s because of the established user base That ps3 managed to sell well while being expensive! And you are actually brining the wii into this.. lol. neither sony or nintendo can achieve what sony did with the same conditions. If the situation was reversed the xbox would be so far behind, infact it would be dead.But your too stupid to comprehend that playstation is the most recognised console brand name worldwide. The only reason why xbox 360 outsells ps3 in usa is because of the cheap 4 gig version. But world wide who keeps leading week by week? ps3 you idiot.

#12

Ireland Michael
12/10/12, 5:58 pm

@11
>calls other people delusional
>creates half a dozen excuses for why PS3 is last in the race

#13

Da Man
12/10/12, 6:03 pm

Hey Kuwa, you need to give the account back to your friend now :/

I agree it’s due to the brand loyalty and morons like you, which is why I pointed out that there were two predecessors.

#14

zinc
12/10/12, 6:12 pm

Arguing who’s the winner is a little pointless yes? All 3 have sold millions, well done!

Not sure how it reflects on your personnel enjoyment of your particular console though…

#15

Kuwabara
12/10/12, 6:24 pm

@12 you still buthurt over the god of war/twisted metal arguement? get over it. Am i wrong for arguing the console race when an idiot xbox 360 fanboy brings it up?

@13 why did you have to be a smart ass and start the console race shit.

#16

Da Man
12/10/12, 6:26 pm

^Just to piss you off, deluded fanboy… (obviously)

YOU ARE WRONG. PS3 IS IN THE LAST PLACE AND NEXT GEN WILL BE THE LAST FOR SONY. YOU KNOW IT’S TRUE.

Their brand is steadily dying, and the only reason (in addition to customer zealosy) PS3 outsold 360 in past years is the blu-ray player.

#17

Ireland Michael
12/10/12, 6:50 pm

@15 My favourite games of this gen of consoles are all exclusive to the PS3 or Wii.

#18

Da Man
12/10/12, 7:02 pm

Just imagine what would happen if Ps2 didn’t launch before Xbox..

No Gta timed exclusivity, all titles multiplatform..

With superior online and durability, Xbox would’ve easily grinded Ps2 into dust..

Not even joking.

Ps3 half-arsed ‘success’ is an industry misunderstanding, a sad customer miscalculation. All based on predecessors’ marketshare.

Oh well, as soon as Ps4 pulls a second ‘Vita’ it’s all over anyway.

#19

Christopher Jack
12/10/12, 7:23 pm

@18, Are you insane?

#20

Da Man
12/10/12, 7:25 pm

No. I’m being realistic. Are you butthurt?

#21

Christopher Jack
12/10/12, 7:45 pm

Hmm, pointless question, I wouldn’t expect an insane person to be aware of their condition. Seriously buddy, seek help.

#22

zinc
12/10/12, 7:46 pm

@20, You raise interesting points, especially regarding “customer zealously”, I mean you sound quite zealous yourself :-)

Brand loyalty has saved PS3, its late start, high price & hacking scandal, would have killed a lesser brand. And Sony are actively buying loyalty, with their game giveaways. Not many will be willing to jump ship if they know their getting 24+ games a year for £30.

MS have North America. That’s a given. Plus they are ruthless when it comes to exclusives and I expect to see more of that. Also it’s *common knowledge* that theirs is the best online service, so when it cones to streaming content, who you gonna trust?

Now Ninty is a hard one. Yes it’s got the franchises, but that didn’t help the GameCube and how many people have a Wii just sitting in the cupboard? But seeing as almost every other house has a ds of some kind, brand familiarity should see them ok.

#23

Da Man
12/10/12, 7:48 pm

I bet if it was Apple instead of Sony written there, you would politely ignore me.

That’s what’s insane tbh.

I think you’re a sad person though.

#24

stretch215
12/10/12, 7:52 pm

“Fanboy” & “butthurt” are 2 of the most ridiculous and juvenile words in existence…

#25

zinc
12/10/12, 7:56 pm

@23, If it had been Apple written there, Pat would have banned you!

Pat <3 Apple

#26

Christopher Jack
12/10/12, 7:56 pm

@23, How so? Your comment would make a little more sense if it were aimed at Apple given their current status but I’d still think you’re insane hating that people enjoy things that you yourself cannot enjoy. I guess it’k okay to hate a product or brand but insulting their owners because you see them as below you due to your superiority complex is awfully pathetic.

@24, Agreed, especially on ‘butthurt’, it’s the troll’s defense mechanism in their attempt to defend their insane jibber-jabber.

#27

Da Man
12/10/12, 8:02 pm

Hmm, I think you’re insane since Apple are currently the most valued company. But hey.

Wipe the tears now, Playstation is dying and everyone knows it.

As for hating, hating what and insulting whom? I said that the established brand obv helped the sales.

As I said, you really are a sad person. You really give a shit about Sony.

#25 Lol.

#28

Christopher Jack
12/10/12, 8:12 pm

@27, I really don’t give a shit about any manufacturer, I of course like or dislike some more than others but unlike you, I don’t go into every article saying “hail Apple!” or “Sony sucks”. I know you really don’t say that but you may as well, I mean you rushed into this article as an attempt to troll.

#29

Dragon246
12/10/12, 8:14 pm

Dudes, why are you feeding trolls here. They live on replies. Ignore them and they will vanish.
Despite major missteps early, I think sony has done a great job in regaining much of the goodwill it lost. Now, if they dont commit the mistakes again (which they wont probably), they can regain the lead next-gen.
Also ps3 will overcome 360 in sales in 1-2 years. But replicating ps or ps2 sales will be difficult.

#30

Da Man
12/10/12, 8:17 pm

I also don’t go into every article. if I really were a troll, and wanted to do that, there’s an excellent opportunity to troll yet another maintenance a few posts down the page.

Also, Sony zealots ‘ve been preaching about Ps3 ‘overcoming’ Xbox for about 4 years. It’s not going to happen.

#31

Christopher Jack
12/10/12, 8:28 pm

@30, It will happen but Microsoft will still have “won” from software sales, kinect, Gold subscriptions, etc

#32

Da Man
12/10/12, 8:32 pm

Nope, not going to materialize. X360 isn’t going to be discontinued because there’re no fees to pay and no rush like with the original. it’s going to live a healthy, long life, probably coming close to PSX lifetime figures eventually.

#33

monkeygourmet
12/10/12, 8:42 pm

@29

They didn’t make the same mistakes with the Vita… Oh wait…

#34

Christopher Jack
12/10/12, 8:44 pm

The Wii’s the only home console that will get close to the PS1. The difference between the 360 & PS3 isn’t even a couple million, if it weren’t for Halo 4, the PS3 may have been able to close that gap by the end of the year. I expect Sony to have overtaken the 360 by the first quarter of next year, Q2 by the latest. I also expect the PS3 to have some life in it after the PS4′s been released, heck I believe the PS2 is still being manufactured.

#35

Da Man
12/10/12, 8:49 pm

What? PS1 sold 100 million in a decade.. Wii is currently about the same being six years old (same as PS2).. It’s going to sell about the same as PS2, if any.

Expect the unexpected!

Show me a link which says the current difference in figures.

#36

Kuwabara
13/10/12, 4:31 am

@30 You have shit for brains and a skull as thick as rock! If you are going to to talk about a race, any race, it has to be legitimate! If you want to assess how well a console has done compared to other consoles, you look at the sales from when it ENTERED the competition and what it has achieved in the same time frame as another console. But you love ignoring the 1 year head start from xbox. You are trying to say xbox 360 has sold more and so is better, but the reality ps3 is leading the sales in the time frame ps3 has been out. But because you have no brain you will ignore this, again. And you can’t put the wii in the same category , it’s not like ps2 vs gamecube here. the wii is much less powerfull than xbox 360/ps3, and cheaper , so it will sell more.

The majority of sales this gen i believe was due to pricing, and not people knowing what console does what. And you say ps is dying? lol. Firstly the only thing driving the xbox sales right now is the kinect bundle packs and 4 gig version. without them ill bet they’d barely hit 20000 sales for the week. Again everything comes down to pricing. Now imagine a $50 cheaper ps3, and you can say bye bye to xbox 360. All sony needs to do is lower the 12 gig console to the price of a 4 gig xbox 360 and match the bundle. When it comes to next gen, ps4 will be in the same price range as xbox 720, and obviously will take the world wide lead, even in the US. Not only that but a great majority of current xbox 360 owners who are sick of kinect and not getting exclusives will make a shift over to ps4, if they aren’t already doing so for ps3. By the end of each year ps4 will be ahead by a few million. So as for ps4 dying , keep dreaming. What else will the ps4 have that is keeping xbox 360 players or willing buyers away from ps3? cross game chat.

That is reality, ps4 will dominate world wide even more so than this gen. It’s not possible for sony to emulate the success it had on ps2, because of the xbox. I would love to see ps4 release for around $499/599, but because of xbox which will ship cheaper consoles. It’s sad majority of people wont pay that bit of extra for something really great. It’s because of the xbox the ps4 won’t be what it could be.

#37

Dragon246
13/10/12, 5:45 am

@36
I may not share your optimism completely as I am yet to see the next-gen offerings, but you may be completely right.
Although whatever you said about present-gen is completely true, and these are the very facts sony haters blissfully ignore.
MS and Ninty trolls just like to shit on sony cuz their brands arent so hot now.
Smear campaign as they say :)

#38

Da Man
13/10/12, 10:47 am

Kuwa, you just keep telling me how Wii isn’t a current gen console and how it has nothing to do with this. It doesn’t take a genius to see what you have instead of erm, brains..

PS2 was miles behind Xbox in terms of graphical power, so it was practically last gen’s Wii, deluded tool

PS3 is in the third place, fact. In spite of what your unstable, handicapped imagination is painting right now. It really is the last one. Wii is in the lead, and 360 is in the second place.

If if if.

if Xbox launched before Ps2.

If Nintendo wouldn’t cancel the Snes cd add-on.

If your mom was your dad she would have a pair of balls.

You are tragically wrong and so is your devoted Sony friendo.

By the way, is Phill Harrison a Sony hater and an xbot now that he jumped ship? No, this is a question.

Since you call anyone who disses Sony ‘trolls’ I figure he might as well be called a traitor. Funnily enough, if someone posts ignorant bullshit complimenting some Sony pos, you never call him out. Do you have Sony branded clothes and only eat at a Sony sponsored restaurant? Do you have Ken Kutaragi’s picture in your room?

I bet yo do.

As for PS brand, you only have to look at the massively failed piece of shit called PSV. Sales speak for themselves. It’s a dying brand of a struggling company.

#39

Ireland Michael
13/10/12, 10:58 am

@30 Ell Ooh Ell.

Love how you ignored my post.

What was I again? An Xbox fanboy?

#40

zinc
13/10/12, 11:27 am

If PlayStation died it wouldn’t be because of people abandoning the brand. PlayStation is still the most profitable arm of Sony, despite being *Third*.

From what I hear it’ll be the Bravia Tv’s, tablets & other ventures that would drag Sony down, and PlayStation with them.

#41

Da Man
13/10/12, 11:30 am

PS2:

- inferior online (even Dc which came before beat it, let alone Xbox)

- inferior graphics (even Dc which came before had anti-aliasing, let alone GCN/Xbox)

-inferior interface (even Dc which came before had a proper dashboard)

It was last gen’s Wii and a piece of shit (but that’s beside the point).

Your bullshit criteria is irrelevant.

#42

Lounds
13/10/12, 11:37 am

PC > Consoles

STFU bitches and this is coming from a fan of PS2.

#44

absolutezero
13/10/12, 12:02 pm

Oh hay is DM telling people that they are sad and nerds again while going on to have the most comments again?

I thought so.

#45

Kuwabara
13/10/12, 12:43 pm

@41 like i said the shit for brains ignores the 1 year head start and is in denial, lol. Open ur eyes and check the charts for yourself, as usual ps3 leading worldwide week in week out! hard ware wise, now look at world wide software and you will see ps3 at number 1! and as for ps2 being so called vastly inferior to xbox, no game on xbox tops mgs3 or god of war 2, both on gamecube or xbox.
Let me guess when ps3 , next year, is “officially” ahead in sales, even though xbox 360 had a year infront, are you going to commit suicide?

#46

Ireland Michael
13/10/12, 12:48 pm

@45 Thought so.

#47

Da Man
13/10/12, 2:54 pm

You don’t make reality, reality made you, hence you should just admit that you were born full of shit, Kuwa.

Mgs2 looks as good as late 90s PC games. And so does Mgs3 but with a shitty fake blurry filter. Riddick, Halo, KotoR or Fable and a dozen of other titles look better than that retardation. God of War doesn’t even touch the aforementioned too.

God of War.. oh dear. Come back to me when Ps2 will be able to run Big Team Battle in Halo2, idiotic person.

But please do continue to post random excuses for corporate failures.

I can’t wait for Sony hardware to go the way of Dodo, I bet you and your POSLifestyle buddies will have a rocking good time playing your shitty teh bosses dramas on evil anti-bushido Xboxes.

Next year you’re going to spend your shitty existence commenting on Xbox threads, as usual. Waiting for your mentally handicapped fantasies to materialize. You really are a nutcase, Kuwa. You really are.

#48

Kuwabara
13/10/12, 3:25 pm

@46?

@47 Idiot. Mgs3 is the best looking title last gen and one of the best games ever made! Also read the reviews and awards god of war 2 won for graphics. Nothing on xbox comes close to mgs3 greatness.

Now mr AntiSony tell me why sales means so much to you. The ps3 lost market share due to the much cheaper wii and xbox 360 as another added competitor.So what? But your logic is flawed anyway. So you would rather a hyundai over a ferrari because it sells more? did you lose money with sony shares? You already won’t admit ps3 has sold better than xbox 360. You don’t care that ps3 has better hardware than xbox 360, or that it has better exclusives. Do you even game at all and care about exclusives?

Keep wasting your time away on cod and kinect. you know nothing about true gaming and what really matters. Keep riding your cheap hyundai.

#49

Da Man
13/10/12, 3:37 pm

No it isn’t.

It’s shit, and it looks like shit too. It just has a fake blurry filter, which makes everything hard to see. It’s not even close to being one of the best looking. Not to mention the abysmal framerate. Besides there’re plenty of Xbox videogames rated the same or better. And that has nothing to do with graphics. God Of War winning awards for best looking ps2 games doesn’t take away the fact the machine was about as good as a 1999 PC.

They don’t, and I’m indifferent. I don’t like clunky hardware and shitty products, both of which can be found amongst MS and Sony portfolio. A better question would be why you whiny little fanboy react to anything remotely Sony dissing, and why keep on posting bullshit using several accounts only to call me anti-Sony.

It’s no Ferrari vs Hyundai. It’s a clumsy piece of shit with unnecessary blu-ray drive, inferior online, inferior Gpu, inferior dev tools and almost everything.

#50

Joe Musashi
13/10/12, 4:02 pm

Bill: “Woah!”
Ted: “What is it Bill?”
Bill: “Dude, we’re back!”
Ted: “Back?”
Bill: “Dude! It’s, like, totally 2006 again!”
Bill and Ted: “EXCELLENT!

/airguitarriff

JM

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