Fri, Jun 15, 2012 | 08:48 BST

Microsoft no show at gamescom and TGS

In a statement issued to VG247, Microsoft has confirmed that it will not be attending gamescom in August. Additional, translated reports suggest the platform holder will also forgo the Tokyo Game Show in September.

Microsoft has confirmed that it will not attend gamescom in August. A statement issued earlier today to VG247 reads:

“In the lead up to the launch of Halo 4, Gears of War: Judgment, Forza Horizon, Fable: The Journey and Dance Central 3, among other titles and entertainment experiences, Xbox is focusing on smaller, more-localized experiences for customers, partners, retailers and press around the world.

“As a result, Xbox will not be exhibiting directly at gamescom in Cologne, Germany in August this year. Selected Xbox titles will still be showcased by our publishing partners at the event, and we wish the BIU well for the show.”

Earlier this year, Nintendo announced that it too would skip the event, as will Sega.

However, Sony recently confirmed that it will be in attendance at gamescom. The event, which is held in Cologne and is open to trade and public alike, runs from August 15 – 19.

A separate statement, published by GamesMarkt, suggests Microsoft will also pass-up the Tokyo Game Show.

54 comments

#51

viralshag
14/06/12, 5:21 pm

Advertising is not the same as marketing… It can be a part of marketing but essentially they are not the same thing. Just saying.

#52

G1GAHURTZ
14/06/12, 5:52 pm

These comments are full of ZING!

LOOOOOOL!

GHz

#53

absolutezero
14/06/12, 6:05 pm

These comments are full of passive agressive aids.

Brah…

#54

Dragon246
14/06/12, 6:46 pm

MS leaving both shows is the best decision that they have ever taken. I would have hated to watch a press conference where MS execs just came to stage and stood there shamelessly for 1 hour with usher dancing somewhere. Good for them.
This is my sony gamescom wishist-
1.SHOW VITA GAMES (they had admitted that they under represented it at E3. Also they should show a demo cod blops declassified)
2.SHOW What your 1st party devs are doing for vita (MM,Sucker Punch,London etc.)
On a side note, WHERE THE F*** IS FF TYPE-0 and Versus 13 .

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