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Report: EA draws flak over misleading Battlefield Premium AU pricing

Wednesday, 13th June 2012 12:58 GMT By Debabrata Nath

Controversy seems to follow Electronics Arts where ever they go, the most recent one involves the pricing of Battlefield 3 Premium in Austratia.

The publisher had advertised the service as costing $49.99 AU, but it failed to mention that the price was only applicable to the PC version of the game. PS3 users were charged $79.95 AU, while 360 users had to cough out 4000 MSP ($66 AU), and were also required to have an Xbox Live Gold subscription.

This created mass displeasure among those who bought the console version of the service, forcing EA to reduce the price of the PSN version to $64.95, and refund $14.95 to the PlayStation Wallet of those who had already bought the plan.

Xbox 360 gamers were left stranded, and are still complaining about the unfair pricing. Battlefield Premium is still being advertised as 49.99 AU, although it only represents the PC version of the game. This has resulted in many angry emails being sent to EA by users. The publisher is yet to release a statement regarding the same.

Battlefield 3 Premium includes all five expansion packs for Battlefield 3 (at a 33% discount) and gives you early access to the content, exclusive in-game items, and much more.

Via, SI.

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4 Comments

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  1. ItsFade

    It’s like Australia is that little kid that always gets beat up by bullies except in this case the bullies are video game publishers. Can’t just catch a break for once can you Australia.

    #1 2 years ago
  2. Talkar

    I always like how people blame a company when they are to lazy to read somehting (in this case the price, which you can see before you make the purchase -.-’)

    #2 2 years ago
  3. Docker Al

    Where is “Austratia”? Never heard of it.

    #3 2 years ago
  4. The_Deleted

    So, let me get this straight, because I must be shrooming. This premium is the cost of another game, but is still only a discount for future DLC, which let’s face it, being EA will amount to far less than the value pre-paid?

    #4 2 years ago