Eidos boss: New IP unnecessary as games become “more sophisticated”

Tuesday, 10th April 2012 06:34 GMT By Brenna Hillier

New IP isn’t as important to the industry as it was a few years ago, according to Eidos Montreal general manager Stéphane D’Astous.

Speaking to Gamasutra, D’Astous said the continuing evolution of gaming means players don’t necessarily need a new IP to feel a game is sufficiently fresh and different.

“Games are more and more sophisticated; it’s less based on one or two mechanics. I think this replaces the necessity of having new IPs,” he explained.

“Innovation and ideas are important, but if you’re able to bring forward an existing IP to bring new types of experiences, I think people will buy them, because they know they can relate to a franchise they’ve played before.”

New IP was a major industry focus a few years ago, but that’s now changing, he added.

“The buzzword I remember at [Electronic Arts] three, four years ago, is a ‘we need to spit out three new IPs per year’ kind of thing.”

Eidos Montreal knows all about working with existing IP, having produced Deus Ex: Human Revolution before moving onto a new Thief game.

“A major relaunch of a title like Deus Ex and Thief, we considered it almost like a new IP, certainly in the effort,” he said.

“So we bring back something from the cult classics. This is maybe not considered new IP, but it brings a new flavor.”

We’re expecting to find out what Eidos has done with the Thief property some time this year.



  1. dirtysock

    This is sad to hear from a developer. The gaming industry is already drowning unoriginal sequels. For some franchises its fine because its done correctly. (Mario, Zelda, final fantasy, kingdom hearts, metal gear) and those franchises do well with sequels because they are either revamping the entire structure of the game, continuing a story that’s already been written, or changing it enough from previous games. Usually all three. These developers have integrity and their work is art. But with most others they like to slap a new coat of paint on, add another feature or two and call it good. (Call of duty, assassins creed, gears of war etc.. etc..) with most of those games I enjoyed the innovation they brought in the first game but it became stale when they keep making more and a lot of other developers are doing the same thing. With the exception of assassins creed. The first one was innovative but monotonous. And the rest are nothing if not monotonous.

    Sorry for the long comment but this needs to be said. New IPs are what real gamers respect the most. Even if some if them aren’t the most revolutionary games at least the developers were willing to work and be creative and come up with some new ideas.

    #1 3 years ago
  2. expose the core

    There are already too many sequels and remakes being published.

    #2 3 years ago
  3. endgame

    “New IP unnecessary” Sure! Drown originality. Why not!? Idiot!

    #3 3 years ago
  4. absolutezero

    CoD is not a new IP and so nothing else needs to be new either.

    “We want Call of Duty’s audience” and they don’t buy anything thats new.

    #4 3 years ago
  5. ManuOtaku

    I will relate this trend with the bulletstorm trend, regarding the issue that it didnt sell well and a lot of commenters indicated that the game was not good, which is their opinion that i do respect, but i dont agree, because of the issue mentioned in this topic by this developers comment, and i mean not getting new IPS, if we dont support new ips that try to do something new, even if we dont like it too much, but if we give it a chance in order to mature in future sequels and let them grow as a series, i think we are sending a message, and the message is this guy opinion, sadly i dont like this but we have our share of fault here guys.

    #5 3 years ago

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