Analyst: Apple iTV beginning production in May, on sale by end of year

Tuesday, 13 March 2012 13:38 GMT By Johnny Cullen

Apple iTV will go into production from May for a launch by the end of 2012, Peter Misek of US analyst firm Jefferies has said.

“We believe specialty components have begun to ship to Apple’s Asia panel suppliers with polarized films, filters, and IGZO components starting to move in small quantities,” said Misek in a note.

“We expect commercial production in May/ June with 2M to 5M builds likely. We still expect a CQ4 launch.”

Misek added he expected a price target of $699, up from a previously-guessed figure of $599.

Apple iTV rumours have stretched as far back as October last year following the death of Apple CEO Steve Jobs. The display is thought to have Siri support.

Thanks, BI.