Tue, Dec 13, 2011 | 02:49 GMT

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Rumour – Microsoft chasing original TV content for Xbox Live

Whispers suggest Microsoft is planning a range of Xbox Live-exclusive TV shows as part of its drive to make the service an entertainment powerhouse.

Bloomberg cites anonymous sources in claiming Microsoft is actively seeking a TV executive to spearhead the initiative.

The sources said Marc Graboff and Jeff Gaspin, both former NBC executives, had been tapped for the role, and a Tom Schneider of recruiting firm Stratis LLC has been hired to find a suitable candidate.

Neither Stratis nor Microsoft answered Bloomberg’s request for comment.

Along with its new dashboard update, Microsoft launched a TV-focused push last week, dubbing Xbox Live “the future of entertainment”.

Thanks, Joystiq.

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