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Zynga predicts subs rise ahead of IPO

Zynga CEO Mark Pincus has predicted the number of premium members will spike after the company's IPO at some point before Christmas, As pointed out by VentureBeat, the company has 215 members, 2.5% to 3% of which rep its user base by buying Facebook Credits for virtual goods. "We could see that doubling," said Pincus in a room of up to 100 potential investors, via Reuters. Zynga is expected to go public on the NASDAQ next week.

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About the Author

Johnny Cullen

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Johnny has experience at a wide range of games media outlets, having written for Eurogamer, Play Magazine, PC Gamer, GameDaily, and more. He worked at VG247 pumping out news at an astonishing rate for several years. More recently, he founded the games website PlayDiaries.

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