Report – SCEA’s Rob Dyer and Scott Steinberg exit the firm

Thursday, 1st December 2011 13:40 GMT By Stephany Nunneley

It looks as though Sony America has lost two of its key executives: VP of marketing Scott Steinberg, and SVP of publisher relations, Rob Dyer.

According to SCEA, Scott Steinberg has resigned, but it is unclear at this time the reason for his resignation or where he will work next. A source close to IndustryGamers states he was let go and escorted out by security – but either way, it’s normal for security to escort an exiting employee out of a corporate building.

Steinberg joined SCEA in 2007 after leaving his a VP position with SEGA of America. He previously worked with Eidos and Crystal Dynamics, as well as Roxio and Liquid Audio.

SCEA has also confirmed to IG that Rob Dyer has quit the firm, and it has yet to announce a replacement for him either. Dyer will join Zynga as the new head of partner publishing, although this still remains unconfirmed by Zynga.

Dyer, like Steinberg, previously held position at Eidos where he was president from 1998 to 2004, and he was also president of Crystal Dynamics from 1994 to 2000. He joined Sony in 2008.

Back in October, SCEA appointed Guy Longworth as its new senior VP of marketing and PSN,taking over for Peter Dille, who announced back in March he was leaving the firm.



  1. Blerk

    What’s going on at Sony today? Have they sprung a leak?

    #1 3 years ago
  2. Mike

    What is it they say about a sinking ship? ;)

    #2 3 years ago
  3. Blerk

    Women and children first?

    #3 3 years ago
  4. Freek

    Everything always leaks from Sony, it’s practicly company policy to be shit at keeping secrets.

    #4 3 years ago
  5. Blerk

    This particular hole appears to be leaking people rather than information, though.

    #5 3 years ago
  6. Razor

    All of SCEA’s execs should resign. Their performance this generation has been a total embarrassment.

    #6 3 years ago
  7. OrbitMonkey

    So some no-name suits leave, big deal. Now if Kevin Butler had left…

    P.s. All the FUD from the first few posts, that the same kind of crap you spouted when Peter Moore left Microsoft for EA?

    #7 3 years ago
  8. Psychotext

    A lot of people said MS were in trouble when Petah left. Oddly enough it worked out to be completely the reverse.

    #8 3 years ago
  9. Blerk

    I still think Microsoft would’ve been in a far better place with their first-party games catalogue if Peter had stayed. The whole thing practically collapsed after he went to EA.

    #9 3 years ago
  10. Psychotext

    That was all part of the plan though. Complete restructuring for profit… which worked out pretty well. If they’d continued on losing billions I doubt we’d be looking at another xbox in the future.

    Sony could have gone the same way, but it seems they were happy enough to tough it out. At least for one generation.

    #10 3 years ago
  11. Mike

    @: Rats fleeing

    #11 3 years ago
  12. daytripper


    He wanted a purchase of bioware

    #12 3 years ago

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