Wed, Oct 05, 2011 | 14:58 BST
Sony’s Long Live Play TV campaign features gamer pictures
Sony has announced the reason why it asked PS3 users to send in pictures of themselves holding their PS3 controller along with a 30 words-or-less description as to why they are the ultimate PlayStation gamer. Turns out, those chosen will be featured in new PlayStation ads as part of Sony’s Long Live Play campaign. A dozen or so “die-hard gamers” were chosen to represent the PlayStation Nation and shots of these folks will air in the commercials starting today. One of these is posted below, which is a tribute to a gamer named Michael. You’ll also notice frames on the walls and ceiling in the room featuring a collection of photos of those who submitted their pictures. Who knows – maybe one of you are in there somewhere. Check out the video below.