Thu, Aug 18, 2011 | 23:29 BST
EA’s The Sims Social goes live with more than 4.8 million MAUs
EA has announced The Sims Social as gone live after a public beta period, and already after only a week, the game has 4,859,046 monthly average users.
Created by The Sims Studio and Playfish for Facebook, the game is part of EA’s new strategy for its new games as a service model, and has been in development since October.
“When we created The Sims Social, it was important for us to incorporate the deep gameplay nuances The Sims Studio has perfected and leverage what Playfish does best – develop compelling, cutting-edge social-gaming experiences,” said Playfish’s London Studio’s GM John Earner.
You can check the title for yourself on Facebook here.