Newell: Valve “late” looking at social games

Wednesday, 18th May 2011 14:43 GMT By Johnny Cullen

Valve boss Gabe Newell has said that the company could be late in possibly looking at the social games market.

Newell told Develop that the popularity of things like Facebook, as well as iOS and Android, makes the prospect for the company hard to ignore.

“We tend to think of things in terms of our customers, so if our customer is a heavy Facebook user, we have to think about how Team Fortress 2 or Portal 2 can be better for that customer,” he said.

“So when we look at Facebook we see a collection of services, and a lot of our customers there, so what’s the useful thing we could do for them.

“The point is, too many of our customers use Facebook for us to ignore it. The same way too many of our customers have iPhones and Android phones for us to ignore it.”

Newell said that there was worry it could be “late” in coming to the social party, admitting that he felt the same way when it launched its PC platform Steam.

“We honestly felt, with Steam, we were actually really late in responding to the way our customers were using the internet. Now that I look at mobile and social, I think we’re late again.”



  1. Gromple

    Being late doesn’t matter as much as being able to publish good content. Also I personally don’t like this line of thinking. Sure we all have Facebook and more and more people use smartphones, but that doesn’t mean every single developer should focus on it. It’s not necessarily linked to our usual gaming patterns.

    Hell if you take this further, devs should focus on forks and spoons because we all use them and they sound awesome when said out loud. (seriously, you should all start screaming fork! and spoon! right now.)

    #1 4 years ago

    No, don’t think about it, Gabe! Social games are just a “temporary” era of gaming world and soon will be replace by another new age! Just keep your company running like these days, you are the last barricade of PC gaming, Gabe!

    #2 4 years ago
  3. datass

    GABEN FTW!!!!!!!!!

    #3 4 years ago

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