Spicy Horse signs PopCap deal, Alice gets new video

Friday, 13th May 2011 19:55 GMT By Stephany Nunneley

American McGee’s firm, Spicy Horse Entertainment, has taken its first initial step into the social and and online gaming market by securing a $3 million investment from Singapore and Shanghai-based Vickers Venture Partners, and has revealed its next project to be a 3D version of a popular PopCap title.

“The sense is that while a lot of social games have built their empires on 2D, there will be a moment where the genre has to shift into 3D, and we want to start that process now,” McGee told Gamasutra, adding that he and the firm are “much more excited about” about its recently announced venture into the free-to-play and online market that packaged titles.

McGee added that the firm want to “prove that experience can translate to 3D, and maintain that casual audience — so we want to be there as that wave starts to come up.”

The funding will allow Spicy Horse to bring multiple titles to the market over the next two years. McGee could not disclose details on the title the firm is working with PopCap on, but did say that the micro transaction based multiplayer title would be released for the Asian market first.

Meanwhile, Alice: Madness Returns, the firm’s upcoming PC, Mac, PS3 and 360 title for EA, has a new 10-minute video which we’ve posted below.

The game releases on June 14 in the US and June 16 in Europe.



  1. TheWulf

    It’s got to be Plants vs Zombies, doesn’t it? I can’t think of another Popcap game that would gain anything from a third dimension, and that sort f aesthetic would suit them.

    #1 4 years ago
  2. Phoenixblight


    What not bejeweled? It has to be bejeweled :D

    #2 4 years ago
  3. TheWulf


    Joking aside, why would that make sense from a gameplay perspective? As I already mentioned, adding a third dimension to Bejewelled wouldn’t do a whole lot for it and might even obfuscate the core play. But adding a third dimension to Plants vs Zombies would make it more akin to a true tower defence game, like Defence Grid and Sanctum are if you’ve played either of those.

    With a third dimension, they could open up the field with a nice spinnable isometric perspective without overly obfuscating things. This would allow for new styles of play in a direct sequel to Plants vs Zombies, one of their better selling games. That seems like a smarter move than Bejewelled 3D-except-it’s-not-3D-like-movies-but-3D-like-3D-games-oh-you-know.

    #3 4 years ago
  4. Phoenixblight

    I was joking, it wouldn’t make sense to do Bejeweled 3D that is much like Tetris 3D which they tried before and it didn’t do so well. If they want to do it similar to Defense grid or Sanctum, I am all for it as long as it keeps the core elements the same and hope they would also allow us to play Zombies instead of the plants for a twist.

    #4 4 years ago
  5. wishdokta

    Well there are a bunch of puzzle games that could be ported to 3D. Anyways, hopefully it’s something Plants vs Zombies-ish.
    Kinda disagree with the statement ‘the genre has to shift into 3D’. I enjoyed PopCap games very much as what they are.

    #5 4 years ago
  6. Gurdil

    Nooooooo! Why did they take the vid away? :’(

    #6 4 years ago

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