Thu, Apr 14, 2011 | 03:02 BST
PlayFish to close three games
PlayFish is to close three of its social-network titles, citing unsustainable performance – despite attracting a total of 59,000 average daily users.
Inside Social Games reports Pirates Ahoy, Poker Rivals and Gangster City will close in June.
While the latter two are not exactly Facebook favourites, being similar to established Zynga titles, Pirates Ahoy still attracts a respectable 40,000 users per day on average, down from a record high of 806,000.
Pirates Ahoy is the youngest of the three to feel PlayFish’s axe, having launched in July 2010.
All three games showed significant reductions in user base after a period of popularity.
The EA-owned PlayFish said all three titles “are no longer performing at a level in which they can continue to be supported”. Presumably, that means the cost of ongoing development, support and servers outweighs income generated.
Players are encouraged to use in-game currency in other compatible titles.