When Activision announced it was “resting” the Guitar Hero franchise and closing studios, many assumed the worst. Keza MacDonald explains why Kotick’s house is still standing.
Keza speaks to ex-GamesIndustry.biz editor and Times columnist Rob Fahey about the issues surrounding the cuts, and how Activision’s ostensibly short-sighted approach to the games business may ultimately prove its undoing.[audio:http://images.vg247.com/current//2011/03/Kezcast-Episode-2.mp3|titles=Kezcast Episode 2]
Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.