App Store games now allowed to use subscription fees

Wednesday, 16th February 2011 05:31 GMT By Nathan Grayson

That incredibly high-budget-looking game’s price tag says “free,” does it?

Wait! Don’t buy it! It’s a trap!

Apple’s officially taught the potent art of subscription-fu to all App Store developers, meaning that many games can (and probably will) start to get a lot more expensive in the coming months.

As with other in-app purchases, you sign on a subscription’s dotted line within its corresponding app – at which point it’s turned over to the same payment method you use for other app and iTunes-related spending.

There’s also this nice bit for publishers, straight from Steve Jobs himself:

“When Apple brings a new subscriber to the app, Apple earns a 30 percent share; when the publisher brings an existing or new subscriber to the app, the publisher keeps 100 percent and Apple earns nothing.”

Granted, outside subscription offers are required to be made within each app as well, so you may as well toss out your brilliant plan to beat the system with shrewd advertising.

Regardless, we know this is a brave new world full of excellent mobile games and all, but still, we can’t really think of one we’d subscribe to. Hell, we don’t particularly fancy walking the slow, nickle-and-dime-laden path to squalor for many triple-A games. Time will tell, we suppose.



  1. back_up

    it’s failed product
    nobody cares about this shit

    #1 4 years ago
  2. Zurtech

    Take it then this helps disprove John Carmack’s theory that 3DS and PSP2 will be the last of the true handheld consoles. Home Console gamers don’t like paying subs for MMOs, handheld gamers would hate it even more.

    I mean who’s gonna wanna pay a sub for a game they’ll prolly play for an hour a month… except WoW players?

    #2 4 years ago
  3. freedoms_stain

    This is one of the things that confirm my deeply held beliefs that Apple are utter cuntbags.

    A lot of subscription services are struggling to develop profitable business models, so of course it makes sense for Apple to swoop in and skim 30% off a proportion of your users. Ultimately if that proportion becomes high enough it’ll be the customer who foots the bill when the sub fee inevitably rises.

    And for what does Apple deserve its cut? For developing an internet connected device capable of running software that connects to the service? That describes an awful fucking lot of devices, none of whom are trying to skim off subscription services.

    So, reason number 2 million not to buy Apple products: Business practices likely to inflate the costs of 3rd party services.

    Fuck You Apple.

    #3 4 years ago
  4. Tech-N9ne

    Apple really got some balls.

    This is like Microsoft asking Blizzard for 30% for every WOW subscription on a Windows PC.

    Soon they will start charging 30% for every webpage visited from an iDevice.

    I guess I’m gonna have to scrap my iPad purchase. Middle finger Apple.

    #4 4 years ago
  5. TheWulf

    I can definitely get behind the dislike of Apple – it’s that they don’t treat anyone with respect that does it. They’re as bad as Blizzard or social gaming companies, which is probably why they’re getting in bed with such concepts. I really do not wish to see the unethical abomination borne of their wed and dark, dark consummation.

    Anyway, yeah, this sounds like a gateway for WoW and things of the like. Not at all a fan of this. But then, I’ve never liked anything Apple, so hey, no skin off my nose.

    #5 4 years ago

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