Riccitiello: Discs not going anywhere, but EA make services, not products

Wednesday, 12th January 2011 01:37 GMT By Brenna Hillier


After causing an epidemic of heart complaints with some startling digital revenue figures, EA boss John Riccitiello has applied the cardiac paddles by soothingly agreeing that physical media will be around for quite some time yet.

But just because you have a really truly disc you can hold in your hands doesn’t mean we’re out of the woods, yet; the CEO believes games are “services”, not “products”.

“Do I believe longer term that the disc will go away? Not any time soon,” Riccitello told Industry Gamers, adding that he believes consumers don’t necessarily want a streaming game service. “I think they want their games to work.”

But the CEO’s support of physical media seems to extend only as far as it serves as a platform for online services. “The disc can actually be a great starting point for a digital business, like an MMO, World of Warcraft, for instance,” he offered in its defence.

“We make services, we don’t make products.”

Riccitiello’s comments follow on from an earlier extract suggesting digital revenue is the industry’s future – and near future, at that.

Thanks, GoNintendo. Photo via GamersMint.



  1. MegaGeek1

    Services, not products?! Really? What a tool. What a giant grey haired tool!

    #1 4 years ago
  2. albo88

    u can put that service right up in your ass
    after a year bad company 2 was release only now some ea servers show up and no one really plays on it
    cos peoples are on private servers

    #2 4 years ago
  3. mojo

    “We make services, we don’t make products.”

    too bad im looking to buy products, not services..

    #3 4 years ago
  4. Gekidami

    lol BF3 is so going to be sold in pieces, i’m sure it’ll be their biggest “service” yet. Expect micro-transactions, and lots of it.

    #4 4 years ago
  5. Gheritt White

    @ 3: best comment EVAR!

    #5 4 years ago

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