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Apple nearly bought Bungie, says former Bungie lead

Wednesday, 27th October 2010 07:04 GMT By Nathan Grayson

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You would cry too if it happened to you.

Steve Jobs turned small, mostly non-threatening Incredible Hulk over Microsoft’s then-surprise purchase of Bungie, but apparently, that’s not the whole story. Speaking with Develop, former Bungie project lead Tuncer Deniz painted the rest of the picture.

At the time, Bungie’s bank account was looking ghostly pale – far from the green-packed, immensely healthy creature we know today. As a result, the developer got in touch with Apple, asking if the empire based on Macs that’s not McDonald’s would be interested in making a purchase.

“Schiller asked Steve [Jobs], who said no,” Deniz said. “[But] after a week, Steve said yes. Schiller calls Bungie, but Bungie had already consummated the deal with Microsoft.”

So basically, too little, too late. Granted, given the circumstances, we’d say Apple still did pretty well for itself in the long run. Sure, Jobs might have cried at the time, but he’s definitely having the last laugh today.

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4 Comments

  1. macronia

    The real battle between Apple and M$ starts now

    #1 4 years ago
  2. Blerk

    There are no prizes for “nearly”. They should’ve swept in and bought them once Microsoft let them go!

    Tomorrow’s story:
    “We nearly bought them again a few months ago, but Steve said no. Then a week later he said yes, but they’d already started snogging Activision! Oh, the humanity!”

    #2 4 years ago
  3. Ge0force

    Apple should stay away from core gaming as far as possible. That would be best for our wallets…

    #3 4 years ago
  4. cookiejar

    That would of been amazing.

    Although, there wouldn’t be an Xbox today if that had happened. Its fair to say Halo made Xbox what it is.

    #4 4 years ago

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