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Sony will never "out-spend" Microsoft in motion control marketing

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SCEA exec Peter Dille has said that as far as PR goes, his firm won't "out-spend" Microsoft when the firms promote their upcoming motion controllers.

His latest comments come as Sony prepares to launch its PlayStation Move next week, while Microsoft preps for the November release of Kinect.

"I don't think we'll ever outspend Microsoft," he said to the Seattle Times.

"Our perspective has become much more bullish as we get closer to [Move] launch. We've had a chance to get people playing our system ...

"The feedback we've gotten has been unanimous and tremendous. It's, 'I see what you mean about this precision thing.' Our pre-orders continually are ramping up with consumers, retailers want to get more product."

There's more through the link.

Move launches next week in Europe and US, while Kinect releases on November 10.

Thanks, EG.

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Johnny Cullen

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Johnny has experience at a wide range of games media outlets, having written for Eurogamer, Play Magazine, PC Gamer, GameDaily, and more. He worked at VG247 pumping out news at an astonishing rate for several years. More recently, he founded the games website PlayDiaries.

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