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Mafia II goes top in UK with “biggest game launch” since RDR

Tuesday, 31st August 2010 11:45 GMT By Patrick Garratt

mafiaII

Mafia II’s gone straight in at the top of the UK chart.

Chart-Track said the performance ranked as the “biggest UK game launch since Take 2’s very own Red Dead Redemption 14 weeks ago.”

Mafia II’s 360 version was the bestselling at 52 percent of its sales, followed by 41 percent for the PS3 SKU and 7 percent for PC.

Last week’s winner, Kane & Lynch 2, was pushed down into second place despite a 33 percent increase over its debut week’s sales.

Here’s the full list for the week ending August 28. Last week’s chart here.

ukcharts5

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6 Comments

  1. AHA-Lambda

    “was pushed down into second place despite a 33 percent increase over its debut week’s sales.”

    because every shop i’ve seen it in has it for £25 at most! It flopped hard! being top of one week doesnt cut it anymore and that sentiment goes to this game too =/

    #1 4 years ago
  2. M2Kx

    Mh… Was just playing the demo (360) and I think it didn’t really deserve it but, the PC version is decent from what I’ve heard/read.

    #2 4 years ago
  3. 2plus2equals5

    Pachter strikes back! MEGALOL
    http://www.joystiq.com/2010/08/30/mafia-2-unlikely-to-be-profitable-pachter-says/

    #3 4 years ago
  4. Hunam

    7% of the sales go to the most polished version of the game?

    #4 4 years ago
  5. OlderGamer

    I understand that you folks in the UK can get games from the food chains. But here is something, this game is number one on your charts, but it is not earning enough cash to break even. The same is 60usd here in the states.

    Doesn’t the fact that your food chains reduce the games price so drasticly hurt the games chances to make a profit? Does it flood the market with potentialy cheap second hand copies?

    Seems almost counter productive to release games into that type of market.

    Maybe I am missing something.

    #5 4 years ago
  6. Aimless

    @5 The supermarkets take the hit when selling games on the cheap; it’s a loss leader to get people in the store buying groceries and other items the chains make their profits from. In theory a game bought for £25 from Tesco still nets the publisher the same profit as a £40 copy bought from a high street retailer; obviously it’s not quite so clear cut as that, with different outlets striking different deals and wholesale prices.

    Supermarket pricing could lead to a flood of second hang games, but as dedicated games retailers are constantly pushing the pre-owned market anyway I’d say the difference is pretty negligible, especially as supermarkets only really push the boat out for huge titles like MW2 which could be bought for £25 on launch day; generally their prices are in-line with online retailers like Play, ShopTo, et cetera.

    It’s worth mentioning that AHA-Lambda was referring to Kane & Lynch 2 being drastically cut. Its price dropped like a stone, the kind of uniform plummet that would suggest it was publisher driven to some extent.

    #6 4 years ago

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