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Report – Activision restructures senior management, forms new units

Tuesday, 30th March 2010 21:48 GMT By Stephany Nunneley

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Activision has quietly restructured its senior management and divided itself into four units without informing investors or the public, according to an LA Times report.

CEO Mike Griffith has also been promoted to vice chairman, which will have him serving as advisor to Bobby Kotick.

Other job changes within the company include Thomas Tippl, former CFO and COO, who will now hold the newly created position of chief operating officer. Tippl’s promotion was noted in an SEC filing last week.

“He is now the only executive reporting directly to Kotick and oversees Blizzard President Mike Morhaime and the head of Activision publishing, a role he is also filling on an interim basis,” reports the LA Times.

This is the first big change the firm has made in the managing departments since Activision merged with Vivendi in 2008.

“This is an important change as it will allow me, with Thomas, to become more deeply involved in areas of the business where I believe we can capture great potential and opportunity,” Kotick said in the memo to employees.

According to Activision spokesperson Maryanne Lataif, 15 unnamed employees were also let go last week.

“We realigned our structure to better reflect our slate and marketing opportunities and direct our resources against the largest most profitable business segments,” she said in a statement.

Per internal memos obtained by the paper, Activision’s divided itself into four units: One focused on Call of Duty; another handling other internally owned properties like Guitar Hero and Tony Hawk; a third handling licensed properties; and Blizzard being the fourth, remains an independent unit of its own.

Activision announced the new unit dedicated to Call of Duty in March after Jason West and Vince Zampella’s departures.

The unit in charge of licensed games will be head-up by Dave Oxford, currently head of the Minneapolis office.

Maria Stipp, VP of owned properties, is now overseeing all internally owned titles besides Call of Duty and the ones made by Blizzard. She will also be in charge of new brands that Activision are eying for future growth. This includes Blur.

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11 Comments

  1. Erthazus

    “He is now the only executive reporting directly to Kotick and oversees Blizzard President Mike Morhaime and the head of Activision publishing, a role he is also filling on an interim basis,” reports the LA Times.

    Oh no…. Blizzard… Poor blizzard. Nooooooooooooo

    #1 5 years ago
  2. Hunam

    Blizzard is left alone mostly though. Do they have some sort of deal in place which gives them autonomy if they fulfil income of x per quarter or something? It’s just odd to see IW get gutted monumentally but Blizzard is left to do as it pleases. It’s like Activision don’t even own them.

    #2 5 years ago
  3. Gekidami

    Its because Blizzard merged with Acti, they arent technically owned by them like IW.

    #3 5 years ago
  4. Hunam

    Of course they are, Blizzard were owned by Vivendi who merged with Activision, when companies merge it’s not like they are still two companies running as one, one basically eats the other but keeps much of it’s infrastructure in place. Blizzard have been under someone elses banner for the last 15 years I think, yet they have always run as a solo company.

    #4 5 years ago
  5. Phoenixblight

    @2

    http://www.gamasutra.com/php-bin/news_index.php?story=16458

    Even better read proving you are mistaken Hunam.

    http://www.wow.com/2009/04/12/activision-blizzard-is-not-blizzard/

    #5 5 years ago
  6. Hunam

    Thanks for the PB, I guessed there was some sort of stipulation in place. So whilst they report to Acti, they still are run by themselves with no meddling.

    #6 5 years ago
  7. Phoenixblight

    WIthout Blizzard, Activision would be way behind EA even with CoD franchise. The sales in the music games shows they can’t rely on that cash cow anymore.

    #7 5 years ago
  8. Erthazus

    http://kotaku.com/5505703/finally-some-metroid-other-m-gameplay

    Offtopic: Metroid: Other M Gameplay

    That looks O__O absolutely fantastic!

    #8 5 years ago
  9. Hunam

    I’d say WoW has about 2 more years of being #1 and about 5 more years of being wildly profitable. Maybe 8 years till it closes. Bloody hell, predicting 8 more years of it sounds odd when you say it, but EQ1 is still ticking away, making profit.

    #9 5 years ago
  10. endgame

    “Blizzard is left alone mostly though.” not for long m8. not for long. :)

    #10 5 years ago
  11. mojo

    “This is an important change as it will allow me, with Thomas, to give more deep throats in areas of the business where I believe we can capture great potential and opportunity,” Kotick said in the memo to employees.

    #11 5 years ago

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