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Megaton launches, aims at 8-12 year-olds

Thursday, 25th February 2010 09:16 GMT By Patrick Garratt

megatonlogo

Eurogamer and print publisher SkyJack have launched Megaton, a web- and paper-based partnership aimed at 8-12 year-old children.

Megaton magazine goes on sale today. The website’s in beta at the moment, and will properly launch on March 25, “utilising much of the magazine’s content but also creating additional online editorial and advertising solutions,” according to an EG press release this morning.

Ex-pr person extraordinaire Cat Channon’s publishing the site.

“With over 4.9 million young gamers online every day the potential audience for Megaton.co.uk is massive, particularly given that over three million of them are online for over three hours every day,” she said of the launch.

“They are surprising stats when you look at all the other factors – eating, sleeping, school, playing sports, arguing with the folks, TV – which take up such large chunks of your average kid’s day. The audience exists and its appetite for online content is insatiable. We’re excited about addressing it.”

Grats to all. Hit the link and take a look.

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10 Comments

  1. Blerk

    Ben 10! Awesomes! :-D

    #1 5 years ago
  2. dirigiblebill

    What sorcery is this?

    #2 5 years ago
  3. mington

    um, anyone watch ben 10, i wanna win a xbox :P

    Who’s helping Ben save the galaxy?

    Gary
    Gwen
    Gordon
    Gabbie

    edit* its Gwen, fingers crossed

    #3 5 years ago
  4. Blerk

    It is Gwen, yeah.

    #4 5 years ago
  5. Gekidami

    Your chances are ruined, because i just entered. Despite not being a UK resident. And not asking for “Permission from a parent or guardian” as rule 7 states. :D

    #5 5 years ago
  6. Blerk

    I’ll get my kids to enter. They’ll kick your arses!

    #6 5 years ago
  7. Zarckan

    Er it’s almost like it appeals to the GAF brigade with that name :D

    #7 5 years ago
  8. Tonka

    Website eh?
    Let the grooming begin.

    #8 5 years ago
  9. Gheritt White

    Heh, I thought the only things usually aimed at 8 – 12 year olds is my penis… I mean junk food! Junk food!

    Sorry, must’ve been a Freudian blow-job… slip! I mean slip!

    #9 5 years ago
  10. Bleak Harvest

    Headline should have been “MEGATON – Megaton launches…”

    A missed opportunity me thinks.

    #10 5 years ago

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