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DS is now the biggest-selling UK console in all history. The Nintendo machine beaten PS2’s 10.02 million units to date, passing 10.05 million in week 47, 2009.
This is according to GfK-ChartTrack data. DS launched in the UK in March 2005, compared to PS2’s November 2000 release.
More on MCV.
Update: PR after the break.
NINTENDO DS PASSES 10 MILLION SALES TO BECOME BEST EVER SELLING CONSOLE IN UK HISTORY
- Unique and intuitive video game console helps
to broaden appeal to new non-traditional audiences-
10th December 2009: Figures released today courtesy of GfK Chart-Track, the UK’s leading music, video and software performance and sales tracking company, reveal Nintendo’s market leading handheld console, Nintendo DS, has now sold over ten million units in the UK, making it the best selling console of any kind in the territory’s history.*
Since its launch in the UK on 11th March 2005, almost one in six people now own a Nintendo DS system. It has now outsold the previous record holder, which has been on sale in the UK for over nine years in less than five!**
Nintendo’s Touch Generations range of software, which has been expanding the definition of video game, has resonated strongly with people of all ages, extending its appeal to a non-traditional gaming audience, which now sees people aged between five and 95 picking up and playing Nintendo DS consoles. The achievements of titles such as Dr Kawashima’s Brain Training: How Old Is You Brain? and More Brain Training alongside recent launches including 100 Classic Book Collection and 42 All-Time Classics, has seen the Nintendo DS system significantly expand the audience traditionally associated with videogames. As well as sons and daughters, mums, dads and even grandmas and granddads across the UK can be seen getting to grips with their Nintendo DS systems.
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Viewing 54 responses
theevilaires said:
if handhelds were consoles Mushroom would have every game the DS and PSP has….that’s enough proof for anyone right there
OlderGamer said:
My two cents. Everyone I know that bought a Wii. Did so because of Wii Sports. You either have a free game with a 250usd console, or you have a 250usd game with a free console. Either way I think the logic is valid. Wii sports sold the system. Apply the same thinking to Super Mario World packed in with the SNES or Mario Bros. with the NES. I think there is a difference between a new system that launches with a pack in and an established system tossing a pre-exsiting game in the box to give added value. In truth, either way if a person buys a game system with said pack in, often times they did so because they wanted the game packed in too. Sure there are exceptions, life is full of exceptions. But in the immortal words of BDH, them words are solid.
As for the DS? Who cares? In the states the overwhelming majority of gameboy owners are kids. Nothing wrong with that mind you, but I don’t think anyone sits there and ponders buying a DS instead of a Wii/xb360/PS3. I think they buy the DS in addition to a living room game system. Yes adults buy handhelds too, I own a PSP infact. But again it isn’t a choice between it and a home console. They do two different things in my book. It would like not buying an MP3 player because, after all, you have a home sterio. Try fitting that sucker in your pocket!
Galactic_Barret said:
First thing I thought while reading the headline was ‘DS is a console now?’. Doesn’t really matter in the long run, but most people separate the two, and it was always consoles and handhelds. Congratulations either way, but I still find the classification a little odd.
MushroomStamp said:
Tea.. EVERY handheld can be pirated… I just dont’ looking at tiny cracker sized screens. To me handhelds are for kids. (yes I know adults play them). As an adult I have NEVER had the time or need to play a portable… except maybe on a plane. But that’s what the laptop with Torchlight is for