Sections

PC gaming hardware market to grow this year, says research firm

Thursday, 19th November 2009 15:17 GMT By Stephany Nunneley

gamingPCapplelaptop

Research and consulting firm, Jon Peddie Research, has issued a report predicting that the PC hardware market will grow to $21.26 billion, up 5.9 percent from 2008.

Earlier this year, the firm predicted it would drop 7 percent over last year.

“The increase is due to higher than anticipated consumer demand for Enthusiast, Performance, and Mainstream hardware influenced by the ability to play video games ranging from casual to hardcore simulations”, read the report.

On top of that, the report states that the worldwide PC gaming hardware market is predicted to grow another 30 percent in 2010.

““The largest influence on the high forecasted growth rate is due to purchasing delays for systems and upgrades in 2008/2009 as consumers circled the wagons and took a conservative position on discretionary spending,” said senior analyst at JPR, Ted Pollak. “A recovering economy, processing advancements, and higher quality gaming offerings will all contribute to a healthy year for PC gaming hardware in 2010.”

Full PR below the break and through here, via BigDownload.

C Gaming Hardware Forecast to Reach $27 Billion in 2010

PC game market exits the recession in time for the holidays

TIBURON, Calif.–(BUSINESS WIRE)–Jon Peddie Research (JPR), the industry’s research and consulting firm for graphics and multimedia, today announced the market forecast for PC gaming hardware, and the results are better than previously expected.

The worldwide PC gaming hardware market (systems, accessories, and upgrades) is forecasted to gain $1.2 billion for 2009, which is a 5.9% increase versus 2008 (from $20.07 to $21.26 billion). The increase is due to higher than anticipated consumer demand for Enthusiast, Performance, and Mainstream hardware influenced by the ability to play video games ranging from casual to hardcore simulations.

Due to significant growth across all major markets the worldwide PC gaming hardware market is expected to skyrocket 30% in 2010. Senior Video Game Industry Analyst at JPR, Ted Pollak, credits this growth to a number of factors. “The largest influence on the high forecasted growth rate is due to purchasing delays for systems and upgrades in 2008/2009 as consumers circled the wagons and took a conservative position on discretionary spending. A recovering economy, processing advancements, and higher quality gaming offerings will all contribute to a healthy year for PC gaming hardware in 2010.”
Year 2008 2009 2010 2011 2012
Total PC GHM $20,076 $21,260 $27,617 $32,749 $34,760

“The PC gaming market continues to be the high growth, and technological leader for home entertainment. With Windows 7 and DirectX 11, advanced and exciting physics, and stereovision capabilities, the PC platform is far and away the most advanced,” noted Jon Peddie President of Jon Peddie Research. “And, the PC has the added advantage that when not used for gaming, it can be used for more practical purposes, and/or as a media center.”

JPR uses a complex methodology to pinpoint the true global TAM (Total Addressable Market) for PC gaming hardware, which is no easy feat given the multi-dimensional nature of personal computers. The result is a report series which is the most accurate in the world and available by segment (Enthusiast, Performance, and Mainstream) for companies that are not focused on all levels of PC gaming. The report covers all major regions and provides detail for the top 37 countries.

Pricing and Availability

The Worldwide PC Gaming Hardware Market report series by Jon Peddie Research comes in three versions: Enthusiast, Performance, and Mainstream versions, with each version selling for $5,000 and the set of three for $12,000. In addition, with the set is a summary report of the Total Hardware PC Market worldwide.

The reports are available now in both electronic and hard copy editions. Please call 415/435-9368 or visit the Jon Peddie Research website at www.jonpeddie.com.

About Jon Peddie Research

Jon Peddie Research is a technically oriented multimedia and graphics research and consulting firm. Based in Tiburon, California, JPR provides consulting, research, and other specialized services to technology companies in a variety of fields including graphics development, multimedia for professional applications and consumer electronics, high-end computing, and Internet-access product development. Jon Peddie’s Market Watch is a quarterly report focused on the market activity of PC graphics controllers for notebook and desktop computing.

Breaking news

15 Comments

Sign in to post a comment.

  1. blackdreamhunk

    nice article have another one that is just as great

    http://gamesthirstarticles.blogspot.com/2009/11/npd-lack-of-dlc-sales-data-is-industrys.html

    #1 5 years ago
  2. Gekidami

    Shame actual game sales are in the gutter.

    #2 5 years ago
  3. theevilaires

    You can’t deny that PC gaming is a beast when it does come to graphics and modding. The only downfall is the stupid key board and mouse controls for me.

    #3 5 years ago
  4. blackdreamhunk

    you can always buy a gaming pad, in fact you can even play pc games with your mind.

    #4 5 years ago
  5. reask

    I actually wonder does he have a point overall.
    Not just console gaming but the whole shooting gallery.
    I mean OK there are certain games that sell bucket loads but for every one of them probably a hundred flop.

    Even a game like uc which has dropped out of the UK top ten already I mean how much money does a game like that cost to develop?

    All games are getting more costly to produce these days.
    Also every other day on the site I read of one or another developer going under.

    Just wondering really as I know very little of the business end of things.

    #5 5 years ago
  6. G1GAHURTZ

    That’s the nature of a competitive market, reask.

    It’s not just the console gaming industry, but every single industry that operates in a capitalist environment.

    There are always people trying to find their place in a market where only the top 2-3% make 70-80% of the profit with the aim of getting to the top.

    Today it’s Activision. Before that, EA, before that, Take 2, etc, etc…

    Just because someone starts up a company and pumps a few million into it, doesn’t guarantee them success in any single market place in the world.

    Console devs go down all the time. PC devs go down all the time.

    It’s the nature of the market, and it’s a market that’s out grown and overtaken the film and music industry, in terms of revenue, in a relatively short amount of time.

    #6 5 years ago
  7. mojo

    i bet thats ur rig on the pic steph :D

    #7 5 years ago
  8. Stephany Nunneley

    I wish mojo, I wish. :-)

    #8 5 years ago
  9. mojo

    :D

    well, who wouldnt..

    #9 5 years ago
  10. NoxNoctisUmbra

    Once Half Life 3 is out.. all hell will be out! PC will rule again!

    #10 5 years ago
  11. DarkElfa

    At this rate Nox, I’d say that would be around 2014.

    #11 5 years ago
  12. cachucha

    I believe pc gaming is doing ok, all new games should be available through a download service steam like as an option, retail prices aren’t really good sometimes and also reduce the high demand of requirements.
    Games like torchlight with “simple” graphics, good gameplay and low cost are really a joy to buy and play.

    #12 5 years ago
  13. MushroomStamp

    How did I possibly know that BDH would have been all over this post….

    #13 5 years ago
  14. deanimate

    the stupid keyboard and mouse controls?!
    that’s the HUGE advantage the PC has over consoles for many games. i really don’t know how people enjoy FPS games using that horribly inaccurate game pad. it’s like being given temporary brain damage whenever you play a game that is clearly better suited to the awesome keyboard and mouse (and cat) :D

    #14 5 years ago
  15. MushroomStamp

    I play all my PC games with a Controller. I wouldn’t have it any other way.

    #15 5 years ago